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Bill Dedrick

Advisor United States, US

Sales Growth Consultant and Advisor

Sales Growth Consultant and Advisor

3 vouches

Involved In




Principal The Sales Edge Consulting Group LLC March 2016 - present
SVP & Chief Revenue Officer Clavis Insight September 2015 - February 2016
President Ping Identity May 2006 - December 2014
SVP Sales Relicore 2005 - 2006
Worldwide Sales Executive Information Integration IBM 2003 - 2005
VP Worldwide Sales Venetica Corporation 2002 - 2003
Sr. VP Sales & Marketing NetMorf, Inc. 2000 - 2001
VP Sales Rational Software 1997 - 2000
VP Worldwide Sales SQA, Inc. 1993 - 1997
VP North America Sales Easel Corporation 1992 - 1993
VP North America Sales Index Technology 1984 - 1992


University of New Hampshire Business Administration 1974 - 1978
Swampscott High School 1974

Interested In

Markets of Interest
  • • Cloud Services
  • • Data & Analytics
  • • Enterprise Software
  • • Productivity Tools
  • • Small Businesses

You Should Know About Me

Key Accomplishments

1. As the Sales Executive led a company from $2M to $76M in sales over 6 years
2. As the Sales Executive led a company from $500k to $30M in sales over 3.5 years
3. As a Sales VP helped grow a public company from $100M to over $500M
4. Key contributor in several successful exits totaling a combined $1.2B+ in shareholder value
5. As a sales executive, supporting many successful funding raising efforts
6. As the first Sales Rep in a company with no revenue and no customers ultimately reached $40M and an IPO as the VP of North America Sales.
7. As a human being have made my fair share of mistakes with a "note to self" to not make the same ones twice and look to share those lessons learned with others.

How I like to work with people
As an Advisor

An introductory meeting to understand the target market, underserved needs and planned key features to address. Following that, a regular scheduled (usually monthly) meeting to discuss challenges, opportunities and issues facing the business. Ad hoc meetings scheduled as needed.

Vouches Received

Vouches Given

Think Bill is awesome?
Vouch for them.

Mike Desai
We worked together  •  Board Member, Software Division, SIIA. Boston grad.
Bill is an expert in the area of Sales management and mentorship. He is thoughtful and provides very open and honest feedback. I would hig ... hley recommend Bill as mentor to future and current entrepreneurs.
Todd McCarthy
Board Member, Northeastern University Venture Fund (IDEA) and Managing Partner, Northeastern University Venture Fund (IDEA).
Bill has a tremendous track record of building 'go-2-market' teams. He has taken companies from ground zero to $100MM in revenue with succes ... sful exits. He has a model which he has built over the years that works. He brings a wealth of experience.
Shyam Kamadolli
We worked together  •  Vice President, Corporate Strategy and Development, ownCloud.
Bill brings decades of experience in B2B solution selling - he is practical and results oriented. He also brings a vast network of sales pr ... ofessionals that he can reach out to build out a sales org.

Mike Dedrick
They're my advisor  •  Co-Founder, Spaces to Go and Co-Founder and President, VGMS.
He is extremely bright and has a great sense of priorities.

Mike Desai
We worked together  •  Board Member, Software Division, SIIA. Boston grad.
Mike is extremely versatile. He is technical but also understands go-to-market dynamics very well. He is expert in business development and ... can see potential synergies between companies quickly. He knows how to both recruit partners and also drive meaningful sales through that partner network. Mike would be great at advising companies interesting in having an effective business development function.