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Saanjay Sethi

Advisor New Delhi Area, India, IN

Founder & CEO, ROOTS & SHOOTS: India’s Finest - Luxury, Limited Edition & Coffee Table Book Publishing Imprint.

Founder & CEO, ROOTS & SHOOTS: India’s Finest - Luxury, Limited Edition & Coffee Table Book Publishing Imprint.

3 vouches

Involved In


ROOTS & SHOOTS: India’s Finest - Luxury, Limited Edition & Coffee Table Book Publishing Imprint
Leapfrog Publishing Consultants (India)


Gerson Lehman Group
UNSW Global (India Office)


Founder & CEO ROOTS & SHOOTS: India’s Finest - Luxury, Limited Edition & Coffee Table Book Publishing Imprint January 2014 - present
Founder & CEO MATRIX PUBLISHING GROUP (India) January 2010 - present
Founder Leapfrog Publishing Consultants (India) January 2010 - present
Managing Director Wolters Kluwer Financial Services October 2007 - October 2009
Chief Publisher & Head: Strategic Businesses Macmillan India Limited March 2003 - September 2007
Vice President - Advertising Sales & BD Sony Entertainment Television August 1996 - November 1999
Chief Manager - Times Television & Times FM Radio Times of India Group July 1993 - July 1996


Delhi University Publishing 1979 - 1982

Interested In

Advisor With
  • • Education
  • • Content management
  • • Television
  • • RADIO
  • • Image management
Markets of Interest
  • • Advertising
  • • Education
  • • Healthcare
  • • Media
  • • Content

You Should Know About Me

Key Accomplishments

Supported by rich global corporate experience of almost three decades with apex market leaders in Publishing, Media, Broadcasting and Education: Wolters Kluwer CCH India (Managing Director), Macmillan Publishers (Chief Publisher), Sony Entertainment (Vice President - Sales/BD), Times of India Group (Chief Manager- FM Radio & TV), Addison-Wesley/ Pearson (Country Manager) and McGraw-Hill (Product Manager), Saanjay's ability to marry psychosomatic, societal and business needs of customers is rather unique. Active in designing third-party Business Strategy, providing Incubation and M&A Services, he is a member of the prestigious "Gerson Lehrman Group Media Council".

A first generation entrepreneur since 2010, he is widely acknowledged for his efforts in introducing LIMITED EDITION PUBLISHING into the Indian Ecosystem, via his flagship brand - MATRIX PUBLISHING GROUP and its wholly owned Luxury Publishing Imprint: ROOTS & SHOOTS.

An Independent Director with UNSW Global - India, (University of New South Wales, Australia), published author, key speaker at industry events, professional advisory & visiting lecturer to leading B-schools, he is a fanatical knowledge-seeker on emergent trends in Strategic and Tactical Communication.

While graduating from University of Delhi with a Degree in Publishing Management, he received the coveted National Scholarship from Ministry of Education, Government of India; and the Chancellor’s Silver Medal along with the Hindustan Times Silver Medal for his PGDM performance.

Specialties: Publishing, Media, Broadcasting & Education

- Strong understanding of Indian & global business practices.

- Sensitization & adaptability to multicultural working environments.

How I like to work with people As a Cofounder

being a serial start-up/turnaround animal, am open to ideas... (no limitations on out of the box thinking)... focus areas publishing, image management, radio programming, television programming, education, entertainment/events...

Vouches Received

Vouches Given

Think Saanjay is awesome?
Vouch for them.

sujit kumar
We worked together  •  Adjunct & Visiting Faculty, Management Merntor, IIMs , Multi Sector. Previously Managing Director, Sony Pictures Entertainment.
Driven, resourceful, tenacious, flexible, ambitious. Wants to succeed and get places.
Rajesh Pant
We worked together  •  Director & Founder, Kandor Solutions Pvt. Ltd. Previously CEO, Percept H.
Saanjay and I worked together at Sony Entertainment. He built and motivated a superb team. Created strong relationships with clients and con ... tinuously met his P&L targets.
seda manipur
Director, SEDAMANIPUR and CEO, The Socio-Economic Development Association-SEDA.