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Mash Bonigala

Advisor Greater New York City Area, US

Founder & CEO,, CEO, Spellbrand Inc.. Previously CEO,

Founder & CEO,, CEO, Spellbrand Inc.. Previously CEO,

10 vouches

Involved In



Jobec Energy


Founder & CEO December 2014 - present
CEO Spellbrand January 1998 - present
CEO December 2005 - August 2014


University of Warwick - Warwick Business School Master Of Business Administration 2008 - 2010

Interested In

Advisor With
  • • Startup Funding
Markets of Interest
  • • Advertising
  • • Dating
  • • Events
  • • Fashion
  • • Smart Home
  • • Travel
  • • Video
  • • Wearable Tech
  • • Movies/Film

You Should Know About Me

Key Strengths

SEO • Digital marketing • Online advertising • Website Development

Key Accomplishments

Starting in 1998, I have been a serial entrepreneur and have founded and launched very successful ventures. I founded one of the first online logo design and branding firms on the internet in 2002 which became a full fledged digital and brand agency in 2008 and continues to be a leader in the industry.

In 2005 I was part of the online phenomenon GoodBarry which later became Business Catalyst and was sold to Adobe.

I have created brand and marketing strategies for several startups in the fashion, energy, food & beverage and special needs industries and continue to advise them.

How I like to work with people As a Cofounder

I would like to get together with co-founders who have the same kind of passion and enthusiasm for brilliant ideas. I am currently working on a handful of startups ideas and would be open to welcome co-founders who can add value to the ventures.

As an Advisor

I would like to share my experience of over 17 years being an entrepreneur and startup founder and the lessons I have learned and the knowledge I have gained. I would like to advise and help startups get their ideas off the ground, build a brand strategy and help grow them.

Vouches Received

Vouches Given

Think Mash is awesome?
Vouch for them.

Ehizele Joseph-Ebare
We worked together  •  CEO/ Founder, DirectDoc Africa.
Mash is one of the most knowledgable people in his field and many others, I have met. Combined with a willingness and readiness to help noth ... ing makes a better advisor. He is a great role model which is a key quality an advisor must have. He is skilled in mentorship and advice and I am confident being an advisor is simply second nature.
Christian Ele
They're my friends  •  CEO/Vice Chairman, JOBEC Energy.
Mash would be a great advisor because of his expansive knowledge of which he gained in his years as a entrepreneur himself and as brand stra ... tegist. He has Brand awareness and deep understanding of Business Development and Marketing Strategy.
Donna Chambers
We worked together  •  Owner, SensaCalm. Previously Compliance Assistant, DFM Group, LLC.
He is great with people...a pleasant and interesting personality, and very knowledgeable about all things related to branding, marketing, an ... d advertising.
Colin Campbell
We worked together  •  Elastomeric Weft Knit Product Specialist, Oratex Inc / Profabrics Inc.. Previously R&D Director, Nalpac Inc.
Mash is a very clear thinking strategists that gets you focused on the customer. He forces you to think clearly about your product offering ... and gives solid real advice to enable you to weave the complex web of the ever-changing ways to buy and sell as well as the importance of social media. Mash communicates very effectively and is easy to relate to. He is clearly passionate about his craft and his ideas are very stimulating. There are many ways to have potato but Mash is best!
Jim Lundy
We worked together  •  Advisor, Founder, CEO & Lead Analyst, Aragon Research Inc. Formerly - Vice President, GM Collaboration Business Unit, Saba. Gartner Veteran.
Mash is an expert in all things related to Brand, Brand Strategy and Brand Imaging. Highly recommend him.
Ron Ivey
We worked together  •  Business Manager, St. Patrick's.
Mash is very detail oriented and very responsive. He is easy to work with and has vast knowledge in the internet marketing spectrum, web des ... ign, and branding.
Patricia Lundy
We worked together  •  Marketing Manager, Aragon Research. Previously Assistant Manager, JJ Park Enterprises. University of California, Los Angeles grad.
Mash is great at collaborating on a shared vision and bringing that vision to life. His company Spellbrand delivers unparalleled service un ... der his guidance. Not only does he have an eye for brand awareness and digital marketing, but he understands business goals and incorporates this into his design process to deliver an invaluable product. He's good at finding out what a company is lacking and then helping to bridge that gap to help them meet their business needs.
Branden Williams
We worked together  •  VP/CTO, Cyber Security Solutions, First Data Corporation. Previously EVP, Strategy, Sysnet Global Solutions.
I've used Mash on multiple projects and he definitely is in tune with what works in the digital space. Highly recommend his work.
Sri Narra

His insights and perspective
Deluxon Morris
We worked together  •  Corporate Development to CEO office, Lebara and Co-Founder, Echo8 Group of companys.
I have worked with Mash on projects, He has always come across very professional and delivers what he promises on time which is the key for ... any entrepreneur.

Colin Campbell
We worked together  •  Elastomeric Weft Knit Product Specialist, Oratex Inc / Profabrics Inc.. Previously R&D Director, Nalpac Inc.
Colin was a pleasure to work with and is highly knowledgable about the apparel industry. Always communicative, Colin is highly receptive to ... new ideas and thrives at intellectual exercises and problem solving. Would love to work with Colin again on a startup!