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Brian Melanson

Advisor Greater Seattle Area, US

Founder & President, m4 innovation, LLC. Previously SVP of Strategic Channel Partnerships, Digital Insurance.

Founder & President, m4 innovation, LLC. Previously SVP of Strategic Channel Partnerships, Digital Insurance.

3 vouches

Involved In


m4 innovation, LLC


Founder & President m4 innovation, LLC September 2014 - present
SVP of Strategic Channel Partnerships Digital Insurance July 2013 - August 2014
Director, Distribution & Ancillary Strategy Premera Blue Cross May 2010 - June 2013
Vice President, North Central & Northwest Regions Digital Insurance March 2008 - May 2010
Producing Sales Manager Destiny Health April 2007 - March 2008
Large Group Sales Executive Humana July 2005 - April 2007
Various Titles Various Non-Health Insurance Positions June 1997 - July 2005


Texas Christian University Advertising & Public Relations 1996 - 2000
Boswell High School

Interested In

Markets of Interest
  • • Healthcare
  • • Data & Analytics
  • • Wearable Tech
  • • Financial Services
  • • Wellness
  • • Quantified-self

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Key Accomplishments

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Sam Meers
We worked together  •  President/CEO, Meers Advertising. Previously Management Supervisor, Nicholson Kovac. University of Illinois at Urbana-Champaign grad.
I've worked with Brian over the past two years and witnessed first hand his expertise in the health insurance category. He not only understa ... nds the business, he has a solid grasp on how one change impacts multiple factors in a business. He's an extraordinary asset to our organization as we work to navigate the changes of the ACA. He is one of a handful of people in the category I turn to when I'm working to understand the impact of a pending decision.
Paul Lambert
They're my friends  •  Founder, Forum Solutions LLC. Previously President, Point B. University of Wisconsin-Madison grad.
Brian is super smart, extremely knowledgeable in healthcare and has a unique perspective on the changes happening in healthcare.
Rebecca Norlander
We worked together  •  Co-founder & CEO, Health123Venture Partner, Illuminate Ventures. Boston U grad.
Brian has a lot of experience in both large and small companies. He's well-connected, sharp, and knows how to find "the thing" that a perso ... n/company needs to push on to strengthen their strategy/message. He's also fun to work with.