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Kevin Li

Entrepreneur • Advisor San Francisco Bay Area, US

Senior Director - Product Management, LegalZoom. Previously Founder - Head of Product, MemoriesGrow, Inc..

Senior Director - Product Management, LegalZoom. Previously Founder - Head of Product, MemoriesGrow, Inc..

3 vouches

Primary Skillsets

  • Product
I have an idea that I'm exploring
Part-time now, full-time if it takes off

Primary Cofounder Skillsets

  • • Product

Involved In


MemoriesGrow, Inc.
Digital Horizon, LLC




Senior Director - Product Management LegalZoom October 2013 - May 2014
Founder - Head of Product MemoriesGrow, Inc. July 2009 - July 2013
Vice President - Product Healthiest You September 2010 - March 2012
Director, Product Management (eHarmony Advice) November 2007 - October 2008
Director, Product Management (eHarmony Marriage) May 2005 - October 2008
Director Product Management April 2002 - May 2005
Director, Web Hosting and Applications (Product Management) Earthlink January 2001 - October 2001
Director, Product Management - Value Add Services EarthLink July 2000 - October 2001
Director, Price Plans (Product Management) Earthlink July 2000 - October 2001
Senior Product Manager, EarthLink Earthlink March 2000 - July 2000
Senior Product Manager, Core Software Applications Earthlink July 1999 - March 2000
Product Manager Symantec August 1997 - March 1999
Co-Founder Digital Horizon, LLC May 1996 - July 1997


Boston College Economics
Miraleste High School
University of Southern California - Marshall School of Business Marketing & Entertainment

Interested In

Cofounder With
  • • Engineering
  • • Fundraising
Advisor With
  • • Financial Services
  • • Estate Planning
  • • Law
Markets of Interest
  • • Dating
  • • Financial Services
  • • Mobile

You Should Know About Me

Key Strengths

E-Commerce • Product management • Online advertising • Analytics • Product Marketing

Key Accomplishments

My career (since business school) has been in product management for various internet and software companies.

I'm familiar with most business models used on the web (subscription, advertising, lead generation, CPC, "freemium") based on my experience at EarthLink, Edmunds and eHarmony.

My experience leading cross-functional teams through the entire lifecycle has allowed me to learn about virtually all aspects of a company. I'm comfortable in developing PRDs, user stories, gathering customer feedback/data, working with UI/UX and of course engineering teams.

Most of my career has been focused on developing and launching new products/services. Even when working within large organizations, I've essentially worked on a "start-up" within the confines of a larger organization.

How I like to work with people As a Cofounder

I believe that my breadth of experience working for highly successful companies has taught me what works and what doesn't work. Not to say that I know everything, I clearly don't, but I have experienced success and failures and have learned from all experiences.

I also bring a strong passion for developing solutions to user problems that leverage technology. Rather than an interest to develop "cutting edge" technology or products without a clear purpose in mind.

Vouches Received

Vouches Given

Think Kevin is awesome?
Vouch for them.

Nima Moradi
They're my advisor: other  •  Analyst, Calypso Technology. Previously Financial Analyst Internship, Anthion Management, LLC (Hedge Fund).
Kevin is a great advisor because he has knowledge and experience in start ups. He listens constructively, and provides helpful strategies de ... signed to achieve success.
Rahul Baxi
They're my advisor: grubshire  •  Graduate Assitant, Research In Motion. Carnegie Mellon grad.
Kevin's got everything an entrepreneur needs from an advisor or a founding partner. He's an excellent product manager, has great people man ... agement skills and is highly motivated. Kevin has the foresight to shape full fledged products out of a very fuzzy idea. He is always eager to help, is always available and I'm really grateful for his inputs. Entrepreneurs will get their money's worth to have Kevin involved in their ventures.
Michael Zheng
They're my advisor: grubshire  •  Accounting, Cal Poly Pomona and Consultant, Calypso Technology.
Kevin provides strategies on getting the product to market and attracting funding.

Andrew Ng
Founder of Priime, Caffeinated Apps, Co-Founder of Pullfolio and Principal, AYN & Associates, LLC. Carnegie Mellon grad.
He can understand user requirements and design a solution to address those needs. Andrew is also very open to discussion and absorbs everyo ... ne's input and opinions.

Georgina Miranda
They're my friends  •  Founder, Altitude Seven and Climb Take Action, Key Note Speaker and Consultant
Georgina has a tenacious nature (witnessed by her mountain climbing experience) coupled with an analytical approach to her business. She is ... driven, smart and understands her market niche extremely well.

Luca Candela
Head of Product Management at Treasure Data, Organizer of the SFBAYUX | UX Eye for the developer guy.
Luca has a great blend of UX/Design and an understanding of the business needs. This allows him to understand the customer's needs and help ... design an elegant solution.