Big News: FounderDating is joining OneVest to build the largest community for entrepreneurs. Details here
Latest Notifications
You have no recent recommendations.

Anamaria Nino-Murcia

Advisor San Francisco Bay Area, US

Founder & Entrepreneur Coach, Foothold Coaching. Previously Director of Marketing, ElliptiGO Inc.. Stanford grad. Stanford grad.

Founder & Entrepreneur Coach, Foothold Coaching. Previously Director of Marketing, ElliptiGO Inc.. Stanford grad. Stanford grad.

5 vouches

Involved In


Foothold Coaching


Weddington Way
Juntos Finanzas


Founder & Entrepreneur Coach Foothold Coaching September 2011 - present
Director of Marketing ElliptiGO Inc. June 2009 - July 2011
Arbuckle Leadership Fellow Stanford Graduate School of Business September 2008 - December 2010
Manager, Energy & Extractives Business for Social Responsibility August 2005 - July 2008
Marketing Strategy Intern Monitor Group June 2004 - August 2004
Researcher, Community Engagement & Impact Measurement Central Himalayan Rural Action Group November 2001 - May 2002


Stanford Graduate School of Business 2008 - 2010
Stanford University Earth Systems (Economics and Entrepreneurship) 2003 - 2005

You Should Know About Me

Key Accomplishments

Not completed yet

Vouches Received

Vouches Given

Think Anamaria is awesome?
Vouch for them.

Maria Wich-Vila
They're my advisor  •  Founder, ApplicantLab (college admissions). Prior: VP Product Marketing & BizDev, mobile apps. Harvard MBA.
Anamaria has been pivotal to helping me accelerate progress with my startup. She has a deep understanding of the struggles entrepreneurs fac ... e; thanks to her, I've questioned my assumptions, refined my thinking, and pushed myself to move forward on days when I've felt like giving up. She is one part cheerleader, one part "tough love" coach, and one part savvy consultant. The fact that she's worked with entrepreneurs at several stages means that she can help me think ahead to challenges I might face later on...based upon decisions I'm making now. Also, her years of experience coaching leadership at Stanford Business School gives her unparalleled perspective and depth of knowledge.
Ben Knelman
They're my advisor  •  Founder and CEO, Juntos Finanzas. Previously Teaching Assistant, Stanford University. Stanford grad. Stanford grad.
Anamaria has been coaching me for the past year, and her sessions have been some of the highest-return hours I have ever spent inside or out ... side of work. She is nothing short of transformational. From the sessions I have gained insights that have completely changed my leadership. I come out of sessions with a new sense of opportunities to lead my team and engage with my work more effectively, and in ways that give me a greater personal sense of fulfillment, authenticity and growth.
Ed Batista
They're my mentor  •  Instructor & Leadership Coach, Stanford Graduate School of Business and Executive Coach & Change Management Consultant, Self-Employed.
Exclusive focus on coaching early stage founders. Hands-on experience as an early stage employee (#3). Dedication to her own personal and pr ... ofessional development (walks the talk).
Julia Hu
They're my advisor  •  CEO/Founder, LARK. Previously Sustainability Chair, National Sustainability Program Lead, Clean Tech Open. Stanford grad. Stanford GSB grad.
Anamaria is an incredible executive coach. She trains you to untangle problems that are messy and draining, and she helps me stay sane and h ... appy while running a company!
Mike Seltzer
Operating Executive, Alpine Investors and Sloan Fellow, Stanford MSx Program, Stanford Graduate School of Business. Stanford GSB grad.
She understands what drives and impedes people (and therefore everything else). She is one of the most constructive and creative mentors I'v ... e ever had.

Maria Wich-Vila
They're my advisor  •  Founder, ApplicantLab (college admissions). Prior: VP Product Marketing & BizDev, mobile apps. Harvard MBA.
As an entrepreneur coach, I have coached/advised over 100 early-stage founders. In drawing on that experience, here are the 4 aspects of Mar ... ia that I believe make her a great entrepreneur: 1) Passion/Drive/On a Mission: She cares very deeply about access to educational opportunities and that is motivating her current startup vision. Great entrepreneurs need that depth of passion to commit to solving big problems...sure, the product or market strategy itself can pivot, but the underlying passion must be unwavering. She has been committed to this mission for many many years and her next venture is just the latest manifestation of that. 2) Sense of Humor/Spunky: This might not seem like a skill that would make someone a great entrepreneur---but it is. It helps her to laugh and then persevere through setbacks. It makes her enthusiasm contagious. It's just plain FUN to work with her and that's crucial to recruiting and keeping a team. 3) Unique Perspective to Bridge Gaps: With my clients, I have found that those who are most successful are the ones that bring a unique/novel perspective to a common problem or who bridge two or more worlds with their background. Maria combines a background in MBA admissions counseling with tech product marketing----two very disparate fields---but that unique perspective sets her up to be a really valuable co-founder or member of a founding team. 4) Startup "Scale" Mentality: There are a lot of entrepreneurs who want to found and run profitable businesses, but there are far fewer who truly have the mindset/mentality to found a startup that will scale. To think in startup scale (millions of users, $10M/revenue per month, etc.) usually requires someone to embrace technology to change something big about society. Maria wants to use technology to change how people apply to college and graduate school and open up those educational pathways to millions more who aren't in that funnel---that's startup scale thinking.