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Geoff Cook

Advisor Greater New York City Area, US

Mentor-in-residence, TechStars and Partner, Base Design.

Mentor-in-residence, TechStars and Partner, Base Design.

0 vouches

Involved In


Milk Studios
Crest & Co
Social Sign-in
Spoon University


Mentor-in-residence TechStars 2012 - present
Partner BASE 1999 - present
Director, International Menswear The Donna Karan Company, LLC. 1992 - 1998


Indiana University Bloomington French & Italian double major 1988 - 1991
Université Paris Dauphine 1990 - 1990

Interested In

Advisor With
  • • Finance
  • • Operations
  • • Tech
  • • Business Strategy
  • • Media
Markets of Interest
  • • Education
  • • Fashion
  • • Media
  • • Higher Education
  • • Content
  • • Movies/Film

You Should Know About Me

Key Accomplishments

Geoff Cook is the lead partner on marketing and brand strategy for Base. Working from New York, Geoff oversees all external affairs for the company including large-scale business development and global public relations.

He partnered with Base in 1998 to open the New York studio, one of the company's four studios. Previous stints as head of International Menswear for DKNY and with fragrance firm Firmenich provided Geoff a solid foundation in the business of fashion and beauty that he has built on in leading the New York studio through work with such clients as MoMA, L’Oréal, Le Pain Quotidien, Spin, Gagosian Gallery, Neuehouse, Milk, Puma, Fred Segal Beauty, and Kiki de Montparnasse. With an international perspective and a proficiency in four languages, Geoff has been integral to the continued expansion of Base’s international reach.

A member of the Board of Directors of the Children's Museum of the Arts, Geoff is a regular speaker at top business schools and conferences. He is also a mentor-in-residence at the renowned tech accelerator program TechStars, and a contributor to Fast Co.Design. He serves on the boards of advisors of Klooff, Placemeter, Social Sign-In and Crest & Co.

Vouches Received

Vouches Given

Be the first to vouch for Geoff.

Judy Wert
They're my friends  •  President, Executive Search | Design/Talent/Coach Advisor, Wert & Company, Inc.
I have known Judy for 15 years (we founded our companies at more or less the same time). I have watched her go from start-up to the pre-emin ... ent executive search firm in the nation. Judy would make a great advisor because at this point she's seen and done it all. She know all the creative players (her database would make the FBI jealous) on both the client and agency sides. She is both design and business savvy, understanding the importance and impact of the former on the latter. A straight talker, Judy delivers advice clearly and concisely. Any company or individual would benefit from her counsel... I speak from experience. - Geoff Cook, Partner, Base.

Annelies De Rouck
They're my friends  •  Founder and Creative Director, Seilenna Swimwear. 10+ years of fashion industry experience in Europe and the US.
Annelies has clarity of vision, is extremely intelligent, persuasive, worldly, charming, and possesses an elevated sense of style–all of w ... hich are necessary to make Seilenna a player in the world of swimwear and beyond.