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Tracy Lloyd

Advisor San Francisco Bay Area, US

Co-Founder/Chief Strategy Officer at Emotive Brand. Helping CEO's of high-growth startups scale their business and strengthen their brand.

Co-Founder/Chief Strategy Officer at Emotive Brand. Helping CEO's of high-growth startups scale their business and strengthen their brand.

followers
following
7 vouches

Involved In

Founder

Emotive Brand
Emotive Brand

Advisor

Chartboost
Buzzboard
Chefs Feed
App Annie
Apigee
Magoosh
VMware
Watchwtith
KPCB

Positions

Co-Founder and Chief Strategy Officer Emotive Brand March 2009 - present
Business Consultant Howry Design Associates 2001 - 2002
Director Business Development Parametric Technology 1999 - 2001
VAR Sales Executive Racotek 1995 - 1997
Co-Founder Emotive Brand March 2009 - present
Partner Cahan & Associates March 2002 - March 2009
Consultant Howry Design Associates 2001 - 2002
Director Business Development Resource Solutions 1999 - 2001
Director Business Development PTC 1999 - 2001
Sales Executive Infinium Software 1998 - 1999
sales executive Racotek 1995 - 1997

Education

University of New Hampshire Psychology 1985 - 1989
Kents Hill School 1983 - 1985

Interested In

Markets of Interest
  • • Cloud Services
  • • Data & Analytics
  • • Enterprise Software
  • • Mobile
  • • Payments
  • • Social Impact
  • • Wearable Tech

You Should Know About Me

Key Accomplishments

Not completed yet

7
Vouches Received

1
Vouches Given

Think Tracy is awesome?
Vouch for them.

Chet Kapoor
We worked together  •  CEO, Apigee. Previously VP, IBM. Arizona State grad.
She is thoughtful
Neal Polachek
We worked together  •  Owner, Board Advisors. Previously President, BIA/Kelsey. University of Southern California grad.
Tracy is smart, knows the technology landscape, has sold technology and can combine her street smarts with her high intellect to bring visio ... n and clarity to clients.
Herve Utheza
We worked together  •  Member Board of Advisors, Angles Media Corp. and Member Board of Advisors, Manufactory Co.
Tracy has built, with her partner Bella, an amazing brand development business. They succeed where many fail, i.e. the complex alchemy of em ... otion and rationality, to build awesome brands which resonate with the hearts of the audience.
Geoff Katz
We worked together  •  VP, Business Development & Marketing, Watchwith and Advisor, A Different Engine.
Super smart high intensity cross discipline strategic thinker with an accomplished track record in brand design and strategic marketing.
Bhavin Parikh
We worked together  •  Steering Committee Member, Hansoo Lee Fellowship and CEO and Co-founder, Magoosh. Duke grad.
We hired Tracy's firm, Emotive, to handle our re-branding. She was thoughtful and communicative throughout the process and it was she ran a ... good company. Her team was well-organized and delivered exceptional work—one of the best agency experiences we've had.
Kamakshi Sivaramakrishnan
We worked together  •  Founder and CEO, Drawbridge, Inc.. Previously Member of Technical Staff, Google. Stanford grad. Boston grad.
She has a keen eye for a good product, ability to synthesize and develop a synopsis of strategic value. She has a good founder empathy and a ... set of broader skills necessary to build a business. She is a treasure trove of positive energy and very disciplined about execution.
Lisa Chan
We worked together  •  Communications Consultant, Start-ups. Previously Director of Communications, Chartboost.
Tracy is not only a delightful person, she's easy and great to work with. Her creative and strategic prowess helps companies rise above the ... "noise" to see their brand path more clearly. She would be a talented and personable advisor to any one/company.

Zane Vella
They're my advisor  •  CEO, Watchwith. Previously CEO, Related Content Database, Inc.. Harvard grad. Georgetown grad.
Zane is a great leader, with a strong vision.