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Srinivas Penumaka

Advisor Greater Seattle Area, US

Available for marketing services (marketing automation, product, leadgen, channel, social)

Available for marketing services (marketing automation, product, leadgen, channel, social)

5 vouches

Involved In


ReadyPulse, Inc.




Investor LeadBase July 2015 - present
Head of Products and Marketing ReadyPulse, Inc. January 2011 - August 2015
Director, Microsoft Strategic Alliance Aspect Software March 2009 - August 2010
Director, UC BD & Strategy Microsoft July 2007 - March 2009
Director of Marketing, CRM Partners Microsoft October 2005 - July 2007
Director, Product Marketing Genesys (An Alcatel-Lucent Company) July 2001 - October 2005
Productl Marketing Manager BeVocal December 2000 - July 2001
Director of Engineering Caresoft July 1998 - December 2000
Sr. Software Engineer Integrated Systems/WindRiver 1996 - 1998


Santa Clara University General Management March 1998 - October 2000
Osmania University Civil Engineering 1984 - 1988

Interested In

Markets of Interest
  • • Enterprise Software
  • • Data & Analytics
  • • Cloud Services
  • • Video
  • • Enterprise SaaS
  • • Marketing tech

You Should Know About Me

Key Strengths

Content marketing • Digital marketing • Product management • Lead generation • Product Marketing • Thought Leadership • Cofounder • Channel Marketing

Key Accomplishments

Technologist, marketer and business strategist. Entrepreneur. MBA
Patent holder

How I like to work with people As a Cofounder

Accountability, respect, collaborative, mission-oriented, never leave a vaccum, decide once and execute fast

As an Advisor

I am excited to meet bright entrepreneurs who are willing to argue about their product/solution/pain points they are trying to solve. I prefer Seattle and Silicon Valley in terms of location as I would like to meet entrepreneurs in person time to time. Available on all possible communication channels like Skype, google Hangout, Twitter, etc.

Vouches Received

Vouches Given

Think Srinivas is awesome?
Vouch for them.

Uday Kiran Chaka
They're my friends  •  Vice President, Business Consulting, Neocortex and Co Founder, Agility4Life (Smart Home Sentry).
Amazingly talented and insightful about technology industry, marketing and building great products. Very down-to-earth and helpful person. C ... an't think of a better combination of skills to be a great advisor and mentor.
Suresh Deopura
They're my friends  •  Director, Maheshwari Mahasabha Of North America (MMNA) and President and CEO, DEW SOFTWARE INC.
Anurag Agarwal
They're my friends  •  CEO, AmberSoft. Previously General Manager, STEC India, sTec, Inc..
Srinivas has keen insight in identifying a problem and developing a right solution. He has very good understanding of how market works and h ... ow to position a product in market.
Manish agarwal
We worked together  •  Software Engineer, Striim. Previously Principal Software Engineer, Apptio.
Srinivas is smart and motivated individual who has proven himself with a successful startup in past. He is always looking for challenges and ... have patience and commitment to overcome any barrier in making his project successful.
Anand Balasubramanian
We worked together  •  Product Marketing Manager, Workiva. Previously Global Channel Marketing & Customer Relationship Team Mgr, Impinj.
Srinivas is a) persistent and b) calm in times of stress - both qualities which I believe are essential for an entrepreneur. The two os us w ... orked together at Microsoft in 2010. We used to chat about different startup ideas and innovations. Only few people have the tenacity and fearlessness to take the plunge into entrepreneurship and Srinivas is one of them.

Deelip Athmakur
We worked together at ReadyPulse  •  Intern, ReadyPulse. Previously Intern, Climate Miles.
He has the right background and itch for entrepreneurship.