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Jay Mixter

Entrepreneur • Advisor Greater Boston Area, US

Innovator and startup veteran specializing in the development of new products and commercialization of new technologies.

Innovator and startup veteran specializing in the development of new products and commercialization of new technologies.

20 vouches

Primary Skillsets

  • Business Development
  • Marketing
  • Product
I have an idea I'm commited to

Primary Cofounder Skillsets

  • • Business Development
  • • Marketing
  • • Product

Involved In


Twyxter, Inc.
Astrolabe Partners
Emo Labs, Inc.


Solar Canopy
Boston University Venture Accelerator
Kindle Mentor Program - Boston University
Cleantech Open
Various Startups & New Ventures


Mentor Boston University Venture Accelerator December 2013 - present
Judge Northeastern University's Research, Innovation and Scholarship Expo (RISE) March 2013 - present
Founder & CEO Twyxter, Inc. July 2011 - present
Mentor Kindle Mentor Program - Boston University July 2011 - present
Connector Boston World Partnerships March 2011 - present
Mentor & Judge Cleantech Open May 2010 - present
Founder & Managing Director Astrolabe Partners December 2000 - present
Advisor Various Startups & New Ventures 2000 - present
VP Marketing & Strategy, Founder Emo Labs, Inc. July 2005 - May 2010
SVP, Chief Marketing Officer May 1999 - December 2000
SVP, Consulting & Strategy Customer Development Corp/ChoicePoint & A.I.M. Marketing/Yankelovich December 1992 - May 1999
Area Vice President, Channel Marketing & Strategy Pacifc Bell October 1990 - October 1992
VP, Marketing Spinnaker Software, KMSI & InfoPlus January 1983 - October 1990
Marketing Director Procter & Gamble, PepsiCo July 1978 - December 1982


Dartmouth College - The Tuck School of Business at Dartmouth Marketing & Finance
Loomis Chaffee School
Tufts University Economics

Interested In

Advisor With
  • • B2B sales
  • • sales funnel
Markets of Interest
  • • Cloud Services
  • • Enterprise Software
  • • Mobile

You Should Know About Me

Key Strengths

Venture capital • Go to market strategy • Business Development • Entrepreneurship • Startups

Key Accomplishments

Not completed yet

Vouches Received

Vouches Given

Think Jay is awesome?
Vouch for them.

Andy Levin
They're my friends  •  Director - Commercial Management, Ciena Corporation and Director - Global Business Operations, Ciena Communications.
Jay has the ability to see both the big, strategic picture as well as drive to the near-term tactical steps required to succeed. He gets alo ... ng with people at all levels and provides leadership.
Marc A. Guy
They're my friends  •  Co-Founder & CEO, Faze1. Previously Director, BlueWave Capital.
Jay has advised my startup and provided very unique and actionable insight. He's a critical thinker with the capacity to create simple solut ... ions for complex problems. He's also articulate and capable of conveying ideas clearly and succinctly.
Briana Jackucewicz
They're my advisor: CrowdComfort  •  Account Manager, CrowdComfort and Fellow, Greentown Labs. Harvard grad.
He is extremely responsive and gives detailed feedback. He has helped us define our message and stay focused.
Bob Gohn
We worked together at Cleantech Open  •  Mentor, Cleantech Open and Consultant and Advisor, Various Organizations.
Jay has the insight, temperament, and experience that amplifies the talents of those around him. Though we've worked together only briefly, ... I've seen the strength of his contributions to the CleanTech Open Community.
Donald Richardson
They're my advisor: Solar Canopy  •  Founder, CEO, Solar Canopy, LLC and Principal, Donald S. Richardson AIA Assoc..
Knowledgeable, articulate, personable and has a teacher's genes.
Jeffrey Krampf
We worked together  •  VP Engineering, Credorax. Previously Director R & D / IP Video Solutions, Business Intelligence, Tyco Security Products.
Jay has a talent for quickly comprehending and building on ideas, extracting value in highly meaningful ways. He's a great addition to any ... startup team.
Derek Hatchett
We worked together  •  Chief Operating Officer, Boston Device Development. Previously Director - Emerging Technologies, Ximedica. Boston grad.
I worked with Jay at a startup several years ago. He is the consummate go-to guy for just about anything...IT, marketing, ... esn't matter. He rolls up his sleeves and just gets things done.
Bob McTighe
They're my school  •  Director of Finance & Administration, Northeast Energy Efficiency Partnerships (NEEP) and Board Member, Wheeler Industries, Inc..
Jay is very knowledgeable with a wealth of practical experience to draw upon to be successful in many areas. He knows business funding, grow ... th, development, strategy, etc.
Jan Davis
We worked together  •  Board Member, SEAL Innovation, Inc and Advisory Board Member, Spring Metrics. University of North Carolina at Chapel Hill grad.
Jay has the ability to work with people across a broad spectrum of functions and skills. He's driven to deliver excellence in everything he ... does. He has the vision to work at the strategic level and yet can attend to the smallest detail, if it's crucial for success. He's also calm under stress, which is an extremely valuable characteristic for startup execs.
Karen Murphy
We worked together  •  Director of Business Development, clypd, inc.. Previously Head of Business Development, PayPal Media Network.
Jay spent 2 cycles in the PayPal StartTank with Twyxter, and is a great entrepreneur.
Bill Kenney
They're my friends  •  Founder & Customer Advocate at Test My Pitch and My Expo & Event Team.
Jay has a wonderful track record of success. He is not only great at building his own companies, but he also helps many other less experienc ... ed entrepreneurs do the same.
Hao Chen
We worked together  •  Director of Web Services, Apitronics. Previously Front End Developer, WeSpire.
Experienced and driven.
Andy Cutler
We worked together  •  Director, Client Services, eBay Enterprise. Previously VP, Marketing Strategy & Customer Insight, Harte-Hanks, Inc.. Dartmouth College grad.
Jay has that spirit that drives successful entrepreneurs and the drive to make things happen.
Devin Cole
We worked together at Boston World Partnerships  •  Director of Business Development, Workbar Network, Workbar. Previously Director of Special Programming and Outreach, Workbar. Harvard grad.
Because he thinks through problems and acts forcefully.
Bobbie Carlton
They're my friends  •  Founder, Innovation Nights and Founder, Carlton PR & Marketing.
I think Jay has great entrepreneurial experience and a high level of curiosity. (Something I think is important for entrepreneurs.) His ne ... twork is stellar and he looks at all sides of the problem before coming up with a solution.
Mark Sprague
We worked together  •  Consulting: Search Technologies, Search Engine Marketing, SEO, Content Strategy, Product Development, Lexington eBusiness Consulting.
Jay has a track record - he's done it before.
Sarah Hodkinson
They're my mentor  •  Director Board of Directors, and Director of Marketing & Offers, PayPal.
Jay is a driven entrepreneur who has deep knowledge of the space. He has evolved and iterated the product and business plan based on learni ... ngs from pilot trials.
Myron Kassaraba
We worked together  •  Managing Director, MJK Partners LLC. Previously - Partner Strategic Advisory & Transactions at Pluritas. Northeastern Grad.
Has a ton of experience both as a consultant and as a member of start up teams.
John Crimmins
We worked together  •  Vice President-Customer Strategy, RetailNext. Previously President, BTC Management Services.
Jay already is a great entrepreneur. He sees markets and opportunities and is not afraid to pursue them aggressivley. He has strong analyt ... ical skills but is also a good listener and communicator. I would recommend him to anyone looking for an entrepreneur/ leader as part of the team.
Alan Lehmann
They're my advisor: CurrentChoice  •  Co-Founder, President, CurrentChoice. Previously VP Finance Solutions, DealerTrack.
He is an excellent sounding board for our product development ideas and provides a real-world perspective that has been valuable to our busi ... ness. As an advisor, Jay has proved to be a highly valuable member of our team. He is not only very bright and creative, but also provides feedback and guidance in friendly and helpful manor. I highly recommend Jay; he will be a valuable contributor to your business.

Derek Hatchett
We worked together  •  Chief Operating Officer, Boston Device Development. Previously Director - Emerging Technologies, Ximedica. Boston grad.
Derek is insightful, creative, pragmatic and a pleasure to work with. He has both the ability to effectively lead a team and the ability to ... enhance any team with his participation. He is also able to move gracefully and effectively between high-level strategy and detailed, hands-on implementation.

Jan Davis
Board Member, SEAL Innovation, Inc and Advisory Board Member, Spring Metrics. University of North Carolina at Chapel Hill grad.
Jan possesses a great background as a leader, marketer and advisor. She is pragmatic, tough (when need be) and supportive and knows how to q ... uickly and productively go to the heart of an issue or explore new opportunities. Always a pleasure to work with!