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Philip La

Entrepreneur • Advisor Toronto, Canada Area, CA

Digital Marketing @Kobo. Formerly: Media Solutions @Facebook, President @Nspire, Marketing @Microsoft, Co-founder @Kingpin

Digital Marketing @Kobo. Formerly: Media Solutions @Facebook, President @Nspire, Marketing @Microsoft, Co-founder @Kingpin

3 vouches

Primary Skillsets

  • Business Development
  • Marketing
I don't yet have an idea I'm excited about
Part-time now, full-time if it takes off

Primary Cofounder Skillsets

  • • Business Development
  • • Marketing

Involved In


UW Chemical Engineering Student Society


Nspire Innovation Network


Manager, User Growth Figure 1 September 2014 - present
Chairman of the Board Nspire Innovation Network June 2013 - present
Digital Marketing Specialist Kobo Inc. September 2013 - September 2014
Associate, Media Solutions Facebook April 2012 - August 2013
Board of Directors Nspire Innovation Network April 2012 - June 2013
Cofounder Kingpin December 2011 - April 2012
President Nspire Innovation Network March 2011 - April 2012
Market Strategist Facebook August 2011 - December 2011
Business and Marketing Associate Microsoft January 2011 - April 2011
National Business and Technology Conference, Director of Marketing Nspire Innovation Network July 2010 - March 2011
Project Engineering Intern Zeton May 2010 - August 2010
President and Founder UW Chemical Engineering Student Society May 2009 - May 2010
Process Safety Management Intern Suncor Energy August 2009 - December 2009
Process Control Engineering Intern Petro Canada January 2009 - April 2009
Fuels Policy and Programs: Technical Analyst Natural Resources Canada May 2008 - August 2008


Canadian Marketing Association Digital Marketing 2012 - 2012
University of Waterloo Chemical Engineering 2007 - 2012

Interested In

Cofounder With
  • • Engineering
  • • Fundraising
  • • Product
  • • UI/Design
Markets of Interest
  • • Green
  • • Healthcare
  • • Education

You Should Know About Me

Key Strengths

Business intelligence • Business Strategy • Marketing Communications • Marketing Strategy • Strategy

Key Accomplishments

I've had extensive experience working with start-ups to help them acquire and increase revenue per user. I've worked at Microsoft and Facebook, and am currently working at Kobo on their online acquisition team. I also previously worked on a subscription ecommerce start-up that got a YC interview, unfortunately my partner and I had decided to drop that start-up around the time we got the interview. I'm well connected in the Toronto start-up space and am an avid follower of all things tech and growth.

How I like to work with people As a Cofounder

start-up experience, connections, growth hacking, analytics, management, sales

Vouches Received

Vouches Given

Think Philip is awesome?
Vouch for them.

Andrew Wong
They're my school
Philip is a trusted friend and one of the most driven people I know. We first met in school, where we both studied chemical engineering. I'v ... e had numerous opportunities to work with Philip - at Suncor/Petro Canada for 8 months, throughout 2011 at Nspire, and for numerous school-related projects. Regardless of the environment (be in technical or business setting), he's always been pragmatic about thinking through enough of the details while also executing on the bigger picture. His passion and talent for marketing come from a unique background that few can say that have. I'd encourage anyone to talk to this guy and just hear him out on what he's thinking - you won't be disappointed.
Zeeshan Syed
We worked together at Nspire Innovation Network  •  Founder, Head of Growth, Hak Studio. Lover of technology and people.
His background speaks for itself. President of Nspire, hired by Facebook right after graduation. Kick ass guy to know and work with.
Simon La
We worked together
Relentless dedication and work-effort combined with his resourcefulness and intelligence makes Philip an incredibly valuable asset on any te ... am as he can turn an idea into reality with great efficiency and effectiveness.