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David Cavander

Advisor San Francisco Bay Area, US

Principal Scientist, Digital Marketing, Adobe. Previously Chief Science Officer, MarketShare.

Principal Scientist, Digital Marketing, Adobe. Previously Chief Science Officer, MarketShare.

3 vouches

Involved In


Eli Lilly


Principal Scientist, Digital Marketing Adobe August 2012 - present
Chief Science Officer MarketShare January 2006 - March 2012
EVP and Partner Marketshare Partners August 2005 - May 2010
VP- IS, Multi-Channel Fulfillment and Supply Best Buy May 2002 - May 2005
Associate Partner, Retail Accenture 1999 - 2001
Director M&M/Mars 1986 - 1997
Various - Sames as M&M/Mars Masterfoods 1986 - 1997
Director, Management Science M&M/Mars/Mars, Inc. 1986 - 1997
Director Information Services International 1986 - 1992
Senior Advisor Eli Lilly 1978 - 1983
Senior Economist Charles River Associates 1976 - 1978


The University of Iowa Mathematical Economics and Econometrics July 1971 - July 1976
Grinnell College ECONOMICS 1967 - 1971

Interested In

Markets of Interest
  • • Advertising
  • • Media

You Should Know About Me

Key Accomplishments

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Vouches Given

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Doug Rae
We worked together  •  Senior Vice President, Analytic Insights, retired, Marketshare,. Previously SVP, MarketShare.
Dave and I have worked together off an on since 1976. He has worked in big companies and start-ups and is very savvy about the direction of ... new trends and technologies. I typically describe Dave as a 40,000 ft guy - someone whose view from a high altitude can see through the obstacles facing a business over the next five years or more.
Barry Strauss
They're my advisor: other  •  Head of Marketing, Talksum. Previously Director, Marketing, Creative, User Interaction, Aggregate Knowledge.
Dave excels in analytics, modeling, and the economy of things - ingredients needed in most data-driven initiatives.
Cathy Cavander
They're my mentor  •  Development Associate, DC Vote. Previously Operations Associate, DC Vote. San Francisco State grad.
Dave has years of experience in research and analytics. He's a great advisor because he makes an effort to understand where you are trying t ... o go with your career and the best tools for you to get there.