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Careen Foster

Advisor San Francisco Bay Area, US

Pragmatic dreamer seeking to evolve the global mind. B2B marketer and pioneer in analytics.

Pragmatic dreamer seeking to evolve the global mind. B2B marketer and pioneer in analytics.

3 vouches

Involved In


SVP & Chief Marketing Officer Fractal Analytics June 2012 - July 2016
Director Scores Product Management FICO® September 1993 - June 2011
Product Manager, Operations Manager TRW (now Experian) January 1981 - July 1993


University of California, Irvine - The Paul Merage School of Business Business 1990 - 1992
Pacific Graduate School of Psychology clinical psychology 1995 - 1996
University of California, Irvine Psychology 1980 - 1983
Leadership Equation Training - University of St. Thomas 2008 2008 - 2008
Bankcard School - American Bankers Association 1998 - 1998

Interested In

Markets of Interest
  • • Cloud Services
  • • Consumer Electronics
  • • Data & Analytics
  • • Education
  • • Enterprise Software
  • • Events
  • • Food and Restaurants
  • • Games
  • • Healthcare
  • • Media
  • • Mobile
  • • Robotics
  • • Small Businesses
  • • Smart Home
  • • Social Impact
  • • Wearable Tech
  • • Edutainment
  • • Restaurants and Retail
  • • CPG
  • • On-Demand
  • • Quantified-self
  • • Medical Devices
  • • Movies/Film
  • • TV

You Should Know About Me

Key Strengths

Product management • B2b marketing • Analytics • Predictive analytics • Predictive Modeling • Product Marketing

Key Accomplishments

Developed marketing function from scratch with offshore team; generating over 300% increase in leads and followers on a shoestring budget

Designed and executed Client Advisory Board events comprising Fortune 500 executive leaders, with a Net Promoter Score (NPS) of 82%

Coached 50 experts to convert technical speak to business thought leadership papers, blogs, articles and videos; personally authored best performing paper

Coached marketing director in leading PR and analyst relationships, garnering media coverage, industry awards, and coveted analyst recognition from Gartner, Forrester among others

Steered cross-functional teams to successfully defend $100M+ flagship FICO® Score product line

Launched 6 new analytics products and 70 releases in six countries

Earned corporate innovation awards and developed innovation process with over 40 pipeline ideas

How I like to work with people As a Cofounder

I'm open to exploring anything mutually beneficial where we can make a difference.

As an Advisor

I'm open to a mutually beneficially arrangement where I can add value in areas I find personally interesting. I would enjoy being a coach to one person, or a team of marketers, or roll up my sleeves and pitch in from the ground up. My favorite things to do include: coaching, brainstorming, researching, and building execution plans.

Vouches Received

Vouches Given

Think Careen is awesome?
Vouch for them.

Todd McCarthy
Board Member, Northeastern University Venture Fund (IDEA) and Managing Partner, Northeastern University Venture Fund (IDEA).
Robin Raj
We worked together  •  founder/exec creative director, Citizen Group. University of California, Irvine grad.
Careen has solid international experience and marketing eperience, based on her work with Fractal Analytics – a predictive analytics compa ... ny – based in India and U.S.
Sharon Bohane
They're my advisor  •  Principal Consultant, Bohane Business Development.
Clarity of message along with high levels of organisation. Great experience positioning a business. Personal desire to focus on success and ... achieving agreed goals.