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Brad Mehl

Advisor Greater New York City Area, US

CEO, Boundless Markets. Founder, Lively. Advisor. 2 IPOs. Led marketing & bus dev at companies with $750 million in revenue & GM roles.

CEO, Boundless Markets. Founder, Lively. Advisor. 2 IPOs. Led marketing & bus dev at companies with $750 million in revenue & GM roles.

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Involved In

Advisor

SIIA (Software & Information Industry Association)
DomainSkate
Lively
DreamIt Ventures

Positions

CEO Boundless Markets 2013 - present
Marketing Director and General Manager, International CDNOW (absorbed into Amazon.com) 1997 - 1999
CEO Boundless Markets (owner of LivelyEvent.com) 2013 - present
Board of Directors at SIIA Software & Services Division SIIA (Software & Information Industry Association) May 2016 - present
Mentor DreamIt Ventures 2013 - 2013
Vice President, Marketing and Audience Development Penton 2010 - 2013
Vice President and General Manager, ThomasNet.com ThomasNet 2006 - 2009
Senior Director LexisNexis 2001 - 2006
CMO and Principal Leap Ventures January 2000 - 2001
Marketing Director and General Manager, International Operations CDNOW (absorbed into Amazon.com) 1997 - 1999

Education

New York University - Leonard N. Stern School of Business Marketing and Strategic Planning 1994 - 1996
Cornell University Industrial and Labor Relations 1988

Interested In

Markets of Interest
  • • Advertising
  • • Cloud Services
  • • Commerce
  • • Consumer Electronics
  • • Data & Analytics
  • • Dating
  • • Education
  • • Enterprise Software
  • • Events
  • • Food and Restaurants
  • • Local
  • • Media
  • • Mobile
  • • Music
  • • Payments
  • • Productivity Tools
  • • Recruiting
  • • Small Businesses
  • • Sports
  • • Transportation
  • • Travel
  • • Video
  • • Wearable Tech
  • • Edutainment
  • • In-classroom learning (K-12)
  • • Lifelong Learning (outside of school)
  • • Teacher training
  • • Higher Education
  • • Restaurants and Retail
  • • On-Demand
  • • Content
  • • News

You Should Know About Me

Key Accomplishments

As CEO of Boundless Markets, Brad helps scale growth ventures with data-driven marketing and sales. Clients include ventures backed by Google, private equity firms and more. He is well known for running marketing for one of the first e-commerce companies ($6MM to $100MM, IPO and exit to Amazon.com) and one of the first social media companies (startup to IPO stage).

In addition, Brad has been a GM and led marketing and product strategy for three leading information and marketing companies with a combined revenue of $750 million. He has built digital marketing services and analytics solutions from the ground up that were adopted by tens of thousands of companies. He was also named Marketer of the Year by Promo Magazine.

He is also founder of Lively, a digital platform that makes live events more interactive, fun and profitable.

How I like to work with people As a Cofounder

For certain companies, I will act as the interim Chief Marketing Officer...bringing proven expertise, a track record of results and big rolodex to the table. For other companies, I serve as an advisor.

As an Advisor

Be prepared to check your assumptions at the door.

Others may bring opinions. I bring:

* Data
* Experience.... drawing from 20+ years in digital ventures (in multiple industries)
* Informed insights from a large network of CEOs who have "been there, done that"
* A big rolodex

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