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Cheryl Tom

Entrepreneur • Advisor Montreal, Canada Area, CA

CEO, Vain Pursuits. Managing Director, FounderDating. TechStars alum. Ex-founding engineer/empl #1, CrowdTwist. Health nut, off-grid living.

CEO, Vain Pursuits. Managing Director, FounderDating. TechStars alum. Ex-founding engineer/empl #1, CrowdTwist. Health nut, off-grid living.

1 vouches

Primary Skillsets

  • Business Development
  • Fundraising
  • Marketing
  • Product
  • Front End Engineering
I have an idea I'm commited to
Not currently looking for a cofounder

Primary Cofounder Skillsets

  • • Business Development
  • • Fundraising
  • • Marketing
  • • Product
  • • Front End Engineering

Involved In


Vain Pursuits
Deebee Dragon Boat
Media Flint
Humble Bubble


Women in Leadership Foundation
Startup Weekend Montreal


Mentor Various March 2014 - present
CEO, Founder Vain Pursuits January 2014 - present
Speaker Various March 2013 - present
Founder Deebee Dragon Boat August 2005 - present
Founder Media Flint August 2002 - present
Managing Director FounderDating November 2012 - November 2014
Director of Front End Development CrowdTwist, Inc. November 2009 - July 2012
Mentor Women in Leadership Foundation January 2012 - June 2012
Mentor Startup Weekend Montreal March 2012 - March 2012
Founder Humble Bubble November 2001 - May 2010
Web Developer January 2002 - August 2002
Web/Java Developer TeleFoundry March 2001 - May 2001
CEO Inertiatel May 2000 - December 2000
Software Developer Ericsson April 2000 - December 2000
Java Developer private contractor September 1998 - June 1999


McGill University Mechanical Engineering, Minor in Technological Entrepreneurship

Interested In

Cofounder With
  • • Marketing
  • • UI/Design
Advisor With
  • • Fundraising
  • • Technology
Markets of Interest
  • • 3D Printing
  • • Cloud Services
  • • Commerce
  • • Data & Analytics
  • • Education
  • • Enterprise Software
  • • Events
  • • Fashion
  • • Green
  • • Hardware
  • • Healthcare
  • • Media
  • • Mobile
  • • Robotics
  • • Smart Home
  • • Social Impact
  • • Sports
  • • Video
  • • Wearable Tech
  • • Beauty

You Should Know About Me

Key Strengths

Project management • Business Development • Entrepreneurship • Social Media • Startups

Key Accomplishments

Cheryl served as Director, Front End Development for CrowdTwist, a top NYC startup and is a TechStars alumni. She was the founding engineer, employee #1, grew the company from 1-25 people, made it through a $6MM Series A and built the Montreal development team, racking up plenty of frequent flyer miles to HQ in NYC.

- Finalist for 2013 StartupFest stage pitch competition (1 of 12)
- Facebook prize + national finalist (USA) at AngelHack2 2012 (as tech and biz lead), a venture-focused hackathon, garnering interest from several American seed investors + an invitation to fbStart,
- 2nd place in a Google web app competition (as tech),
- Semi-finalist at AngelHack3 2012 (as tech and business lead) amongst a pool of over 1000 hackers in SF, Boston, Seattle, NYC.
- Won Lean Startup Machine Montreal 2012 - customer development and lean methodology competition - all business, no coding.

Women in Tech:
- 1 of 12 Canadian technology entrepreneurs in Silicon Valley for the TechWomen Canada program in May 2012. Worked closely with Canadian Trade Commissioners, gained access to the C100, Angels, VCs, and innumerable networking opportunities in the Valley and across Canada and the USA,
- Mentor for the Women in Leadership Foundation, Startup Weekend Montreal
- Advisor to a woman-led startup in Montreal.

Cheryl is a serial entrepreneur and has bootstrapped several businesses in retail, event management, manufacturing and technology. She thrives in high pressure situations and truly believes that nothing is impossible.

Her current passion project is to hand build a sustainable off-grid dome home. Cheryl holds a Bachelor of Engineering and a Minor in Technological Entrepreneurship from McGill University.

How I like to work with people As a Cofounder

I am a generalist - with both a background on the business & technical sides.

I've bootstrapped & sold several businesses, which gives me a hawk eye on revenues and cash flow. My experience spans several different industries/verticals: event management, manufacturing, retail, wholesale, distributors, beauty, telecom, web consulting. In these businesses I literally did everything: research, branding, mktg, sales, production, sales, after-sales etc... Suffice it to say that doing whatever it takes to get a win is second nature to me.

I also bring to the table significant experience as employee #1 of CrowdTwist, a high growth venture-backed startup (series A $6MM) and am a TechStars NYC alumni. I was f/t at CrowdTwist before the founders quit their day jobs, so had an immense impact on everything from company culture all the way to the remote dev office I built in Montreal and custom infrastructure I architected and dev'd.

My ideal role is a Technical CEO. I'm very product focused and enjoy strategic action. I've got ties to the Montreal/NYC/Valley startup ecosystems. I've built teams, know some VCs.

Extremely early stage startups are my favorite - high risk, high reward, high contribution. I prefer to be on the business side and use my technical background as a resource. However, I'm also open to CTO roles if the people/opportunity are very appealing.

As an Advisor

I like to work with fewer companies and have regular contact so as to be useful on an operational level.

Vouches Received

Vouches Given

Think Cheryl is awesome?
Vouch for them.

Irene Pylypenko
They're my friends  •  Co-founder@NeuroScan, MD@FounderDating, Montreal Director@HackingHealth, Co-founder@Flora&Leo, MSc@McGill, Developer, Community Builder
Cheryl is one of the quickest and more driven entrepreneurs I've ever met. As an engineer she can build and develop products, and with a few ... startups under her belt she's very business savvy. You'd be very lucky to have Cheryl on your team.

Ruby Zhang
They're my mentor  •  Real Estate, Fashion, Ecommerce
I met Xiangyi last year through the Women in Leadership Foundation. She's extremely bright and driven, and I've been impressed by her evolut ... ion into an entrepreneur. It's clear that she has a talent for it, and I can't wait to see what she builds.