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Bobby Umar

Advisor Toronto, Canada Area, CA

President & Leadership Catalyst, Raeallan. World-class speaker on Personal Branding, Networking & Social Media. 4x TEDx, McGill grad, & Dad

President & Leadership Catalyst, Raeallan. World-class speaker on Personal Branding, Networking & Social Media. 4x TEDx, McGill grad, & Dad

4 vouches

Involved In




President Raeallan - Transformational Training and Speaking June 2006 - present
Master GMAT & MBA applications consultant GMATBobby 1999 - present
Producer, Director, Writer, Performer Fade to Brown May 2006 - 2011
Program Manager and Faculty of Arts/Leadership Shad Valley McMaster 2003 - 2009
Brand Marketing, Dove Masterbrand and Campaign for Real Beauty Unilever August 2005 - March 2006
Cheese Marketing Kraft Canada Inc March 2003 - August 2005
Management MBA Co-ops HP Canada, Vexas, Fireworks Creative January 2000 - September 2001
Aerospace Design Engineer Bombardier 1995 - 1998
Artistic Director and Executive Producer Markham Thespian Society August 1995 - August 1998


Second City 1999 - 2006
McMaster University Marketing, Entrepreneurship 1999 - 2001
McGill University Mechanical (Minor Music & French) September 1989 - June 1994

Interested In

Advisor With
  • • Email Marketing
  • • Website design
  • • Content strategy
  • • Emerging technology
  • • Technology entrepreneurs
Markets of Interest
  • • Advertising
  • • Dating
  • • Education
  • • Events
  • • Fashion
  • • Media
  • • Music
  • • Photos
  • • Small Businesses
  • • Social Impact
  • • Sports
  • • Edutainment
  • • Lifelong Learning (outside of school)
  • • Youth Leadership
  • • Movies/Film
  • • TV

You Should Know About Me

Key Accomplishments

Bobby draws on his diverse background in brand marketing, engineering and the performing arts over a 20-year career to lead Raeallan, whose mission is to discover, inspire and develop leadership in generations X & Y. 50,000+ people across Canada have experienced Bobby’s high-energy keynotes, interactive teambuilding activities, and engaging workshops. He is a leading authority on authentic Connection and heart-based Leadership.

Bobby’s varied career has included brand marketing for companies such as Kraft and Unilever for Dove Masterbrand, working specifically on the Campaign for Real Beauty. While working at Bombardier as an Aerospace Design Engineer, he founded and ran a musical theatre company, where he supervised a team of over 100 people. Bobby is also a comedic actor, having graduated from Second City.

Bobby is a passionate Leadership expert on Personal Branding, Networking and Social Media. Named one of the 2nd best business coach to follow on twitter, he hosts a weekly tweetchat called #PoCchat every Monday at 11am that has reached over 55 million impressions. Bobby has also been named the 4th best Leadership influencer on social media and the 15th top tweeter in Toronto. Bobby is dedicated to causes embracing youth, entrepreneurship and diversity including Shad Valley and Nspire Network.

Bobby has spoken at TEDx 4 times and is an Executive Education instructor for DeGroote School of Business. He has been a board Director of NetIP and Bad Dog Theatre. Lastly, Bobby is a fiercely proud new dad. He has never lost a thumb war, ever.

Twitter: @raehanbobby
Linkedin page
TEDx Talk “The 5 C’s of Connection:
TEDx Talk “Learning to Fly as a Leader”:
Youtube channel:

Vouches Received

Vouches Given

Think Bobby is awesome?
Vouch for them.

Dana Ben Halim
We worked together  •  Previously Founder and Principal, Heart Learning Centre and CampZone. Previously Teacher Muirhead Public School,, TDSB.
Bobby is a great networker, smart and driven.
Nita Acharyya, MBA
They're my friends  •  Assistant Marketing Manager, Nestle S.A.. Previously Channel Marketing (Team Lead-Government & Independent Dealer), Canon Canada.
Bobby is an intelligent, engaging and charismatic leader who communicates effectively. He lives by his values of gratitude, love and authen ... ticity which has proven successful for his entrepreneurial endeavours.
Stephanie Brisson
They're my friends  •  Project Manager, Interaction Ventures and Co-Founder, JustFit. McGill grad.
Bobby is an awesome guy. You will not find someone that cares about people more than Bobby does.
Noreen Kassam
They're my mentor  •  Founder and Manager, Mind and Body Unleashed Inc.. Previously Personal Trainer Recruiter, GoodLife Fitness. York grad.
Bobby knows how to ask the right questions in order to set you on track with your goals and desires.