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Kevin Benz

Advisor Austin, Texas Area, US

Founder, i-Media Strategies. Coaching businesses preparing for next level media coverage, scrutiny, crisis planning — i-mediastrategies.com

Founder, i-Media Strategies. Coaching businesses preparing for next level media coverage, scrutiny, crisis planning — i-mediastrategies.com

followers
following
3 vouches

Primary Skillsets

  • Business Development
  • Growth
  • Marketing

Primary Cofounder Skillsets

  • • Business Development
  • • Growth
  • • Marketing

Involved In

Advisor

Audubon
CrossFit
Texas Association of Broadcasters
The Kneeland Project
Radio Television Digital News Association (RTDNA)
Mobile Loaves & Fishes
Greenstream International

Positions

Principal i-Media Strategies January 2010 - present
VP/ Content Development Full Throttle Marketing March 2013 - April 2015
Chairman of the Board of Directors RTDNA January 2004 - September 2013
Editor in chief CultureMap March 2011 - February 2013
News Director News 8 Austin 1999 - December 2010
Assistant News Director KTBC-TV Fox 7 (O&O) 1997 - 1999
Photojournalist KPRC-TV 1987 - 1995
Photojournalist KTRK-TV (ABC) 1986 - 1987
Photojournalist WRAL-TV 1985 - 1986
Photojournalist KTBC-TV 1983 - 1985

Education

The University of Texas at Austin Radio TV Film 1979 - 1983
Whitefish Bay High School 1975 - 1979

Interested In

Joining an Early Team
Advisor With
  • • Webinars
  • • Marketing consulting
Markets of Interest
  • • Local
  • • Media
  • • Mobile
  • • Sports
  • • Content
  • • News
  • • TV

You Should Know About Me

Key Strengths

Content marketing • Digital Media • Blogging • Public relations • Media production • Broadcast media • Influencer Marketing • Marketing Strategy • Media relations • Media training • Social Media

Key Accomplishments

I've launched and led a couple of the most innovative news media organizations in the country and have worked on teams that won a bunch of awards. Now I am bringing that insider knowledge to companies and organizations that need a little help getting on the media radar. I know what the media wants and what they really need, and I know how to get news media attention. Companies benefit because I also keep one foot in the media business, training journalists and consulting news organizations.

How I like to work with people
As an Advisor

If you want to learn how to leverage the news media through powerful, specific messaging and performance — I'm your guy. Whether you are in crisis mode, or simply want your early stage marketing to take advantage of earned media, you need an expert who can help you translate your business into a media-centric message that gets you free promotion on the biggest stages. I'm a dynamic, entertaining speaker and insightful media trainer, I facilitate workshops and seminars around the country on media performance, live presentation, business culture, crisis communications, leadership, media messaging, journalism and news management... I'm your guy.

3
Vouches Received

2
Vouches Given

Think Kevin is awesome?
Vouch for them.

Craig Parks
We worked together  •  Executive Producer + Principal, Arts+Labor. Previously Vice President, Marketing, Surgient.
Kevin is a great strategic advisor and creative consultant. His background in TV, corporate and social media serves him and his colleagues w ... ell.
Alan Graham
We worked together  •  President, Mobile Loaves & Fishes. Previously Pastoral Associate for Stewardship, St. John Neumann Catholic Church. The University of Texas at A
Kevin Benz is a master at media crisis management. His strategic thinking is critical for any company or non-profit who is in the public sp ... ace to align with our respective missions so that when something goes wrong we are prepared. We live in a world where perception is reality even when perception is wrong. Kevin has that gifts to guide organizations through crisis media critical thinking and response. Hire him!!
Kathleen Graham
We worked together  •  Executive Director, Society of American Business Editors and Writers (SABEW). Previously Executive Director, Alfred Friendly Press Partners.
Kevin Benz is a veteran news manager and leadership coach. He thrives when he is leading, training and motivating others to succeed. Kevin ... is highly skilled at resolving workplace conflict and teaching others how to address problems so they don’t fester. He is flexible works well with teams bringing an energy, drive and passion to his work. Big picture, creative and strategic thinking are Kevin’s strengths. If you work with him, you will learn a lot, be successful and have fun along the way!

Craig Parks
Executive Producer + Principal, Arts+Labor. Previously Vice President, Marketing, Surgient.
Craig grew a great idea into the most sought after production and creative house in Austin. His creative ideas and sound business sense have ... created an outstanding company..

Kathleen Graham
Executive Director, Society of American Business Editors and Writers (SABEW). Previously Executive Director, Alfred Friendly Press Partners.
Kathleen knows news and she knows how to run a lean non-profit org. Those are two rare qualities to find in a single individual. She is well ... -suited for working to help keep journalism healthy and she is a dynamic, well-organized business woman as well. Kathleen can also be trusted to do what she says she will do. She is a great planner and has genuine people skills. She is a leader who can motivate a team to raise the bar of success.