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Taric Santos de Andrade

Entrepreneur • Advisor São Paulo Area, Brazil, BR

Co-Founder & CEO of Click Babá, IESE MBA.

Co-Founder & CEO of Click Babá, IESE MBA.

41 vouches

Primary Skillsets

  • Business Development
  • Marketing
  • Operations
  • Product
I have an idea, but I'm open to other ideas

Primary Cofounder Skillsets

  • • Business Development
  • • Marketing
  • • Operations
  • • Product

Involved In


Click Babá
Mobility Energy




Co-Founder Click Babá January 2015 - present
Manager KPMG January 2010 - April 2011
Industrial Engineering Chief ThyssenKrupp Metalúrgica Campo Limpo May 2004 - April 2008
Co Founder Mobility Energy October 2014 - present
Co-Founder EMPRESE August 2014 - present
Head of Strategic Planning Renova Energia SA May 2011 - October 2014
Manager KPMG US January 2010 - April 2011
Owner KOP Consultoria & Coaching April 2008 - March 2010
Industrial Engineering Chief thyssenkrupp May 2004 - April 2008
Project Coordinator Unilever January 2003 - December 2003
Autonomous worker Self-employed June 2001 - December 2002
Civil Engineer Stylos Engenharia January 2001 - December 2001


IESE Business School - University of Navarra 2013 - 2015
Fundação Getulio Vargas Environmental Management 2004 - 2005
The University of British Columbia Environmental technology 2002 - 2002
Universidade de Brasília Civil Engineering 1994 - 2001

Interested In

Cofounder With
  • • Full Stack Engineering
  • • Fundraising
  • • Operations
  • • UI/Design
Advisor With
  • • Fundraising
  • • Content marketing
  • • Digital marketing
  • • Public relations
  • • User Experience Design
  • • User Interface Design
  • • Startup Funding
Markets of Interest
  • • Advertising
  • • Cloud Services
  • • Commerce
  • • Data & Analytics
  • • Education
  • • Financial Services
  • • Media
  • • Mobile
  • • Music
  • • Productivity Tools
  • • Real Estate
  • • Recruiting
  • • Small Businesses
  • • Smart Home
  • • Social Impact
  • • Sports
  • • Transportation
  • • Wearable Tech
  • • Edutainment
  • • Lifelong Learning (outside of school)
  • • Teacher training
  • • Content

You Should Know About Me

Key Strengths

Engineering • Project management • PRINCE2 • PMO

Key Accomplishments

Not completed yet

Vouches Received

Vouches Given

Think Taric is awesome?
Vouch for them.

Wilson Nigri
We worked together  •  CWISTER and Founder, CWIST Spa In Company and Sócio Gerente, Tecnotropic Consulting Ltda..
Because he abandoned solid and prestigious job to venture into two star ups
Fabio Betti
They're my friends  •  Professor, Fundação Dom Cabral and Membro do Comitê Estratégico de Marketing, Amcham-Brasil.
He seems to me a very well prepared entrepreneur, with so many skills that if I were an investor, I would easily invest in his projects.
Alvaro Freitas
We worked together  •  COO, Renova Energia SA. Previously Western Europe Managing Director, Gamesa.
Tainã Miranda
We worked together  •  Founder, Lawbox Brasil and Gerente de Projetos, Ultrahaus Digital.
Taric is a full stack, walking around all the areas of the entrepreneurism and looking all the possible options a investment, ultimately, is ... a big friend for helping in mentoring for your project.
Hakan Ener
They're my professor  •  Asst. Prof. of Entrepreneurship, IESE Business School.
He has the interpersonal skills to sell, and to sign up customers / business partners. I observed his skills during an Entrepreneurship MBA ... course where he excelled at finding arguments to make a sale happen.
Rafael Miranda
We worked together  •  Owner, Ultrahaus Startup Studio and Co Founder, QueroQuitar.
I had the pleasure of working with Taric on his startup Click Baba. He completely knows how to deal with adversities while running a new bu ... siness, specially with a new business model. I was impressed how he deal with the amount of information from multiple stakeholders without stress, always seeking for a way to solve issues easily. I hope to work with Taric in future projects again!
Michelle PieReti Rodrigues
They're my friends  •  Direção de Arte, Web Design e Consultoria em Marketing, PieReti Propaganda e Marketing.
I work in advertising and I've helped Taric with corporate identity and advertising for a long time. He's proven to be full of good ideas, a ... ll based on market analysis and opportunities.
Paulo Ferreira
They're my professor  •  Senior Lecturer Marketing, IESE Business School and Dean, ISE Business School. Michigan State grad.
Creative, dedicates, experienced, tenacious and very smart
Giacomo Guida
We worked together  •  Chemicals Sales Account Manager Latin America, IHS. Previously Executive Account Manager, IHS, Inc..
He is a result oriented person having a good combination between analytical capabilities and no hesitation on take decisions.
Henrique Leite
They're my school  •  Previously Sales Director, Refrex Brasil - Grupo HNR. Previously Purchase Director, Refrex Brasil - Grupo HNR.
Taric is a born innate entrepreneur, visionary, with high ambitions and a great capacity to deliver the ownership sense towards his team. Al ... l attitudes needed for a startup to deploy!
Fabio Kahil
They're my school  •  Independent Contractor, Value Partners Management Consulting. Previously Senior Engagement Manager, L.E.K. Consulting.
A great leader and enthusiastic
Ana Julia Ghirello
They're my friends  •  Co Founder, GoodPeople App and Founder, abeLLha.
Very focused on execution and quality. Knows what and whom he needs in order to progress.
Fernando Val y Val Peres
They're my friends  •  Senior Partner, Halcos Consulting Group. Previously Business Director, Axalta Coating Systems.
Taric developed a project based on his personal demand and experience. He could see the end user, the resources to achieve it, invested his ... personal savings and now he is looking for new investors.
Artur Tacla
We worked together  •  Sócio-Consultor, Corall Consultoria. Previously Owner, ATMA Desenv. Humano.
First of all he is restlessness!! I think he has 3 minds syncronized: head, heart and belly. So it means he is balanced to action.He is a gr ... eat mind, with lots of ideas and skills to complex thinking. He's a good netweaver, with very good social competences specially dialogue. And he leaves as thought and action are the same. He is good in executon too. Great partner!!
Kleber Piedade
They're my friends  •  Sócio Fundador, E-Moving Mobilidade Urbana and Sócio Fundador, Seja Trainee.
Focus on purpose and genuine intention to help society to solve their problems.
Lucas Mendonça
They're my school  •  Diretor de Operações, SPOT Soluções em Recursos Humanos. Previously Project Manager, IDEA Management Consulting.
TARIC has a lot of management experience in various industries. It has enough analytical capacity. He has prepared studying in World first C ... lass Business Schools. He also has plenty of capacity to operationalize and willpower to not give up with difficulties. Keep in mind what needs to be done and seeks to do well. He is well related and take advantage of the network to achieve results.
Marcelo Gualtieri
They're my school  •  Commercial Manager, Natura. Previously Sales Manager, Natura.
Because he loves do think out of the box. He loves to be an entrepeneur and he is not afraid to try new things.
Paula Segura
They're my school  •  Production Manager Brazil, Privalia. Previously Account Manager, Kantox.
Arnaldo Nashiro
They're my school  •  Strategic Planning and Pricing Manager, Cia Ultragaz. Previously BSC Coordinator, Cia Ultragaz.
Taric works for a clear purpose on his mind. He is a result driven person and his optimism is very contagious.
Rodrigo Bota
We worked together  •  Conselheiro / Gestor de Projetos - SPEs Eólicas BR / TMT, VSB, São Pedro, São João Transmissoras, J&F Investimentos.
He has a open mind and a well structure thinking how to build a business.
George Batschinski
We worked together  •  Co Founder, back{4}app - BACK4APP SERVICOS DIGITAIS LTDA and Investor & Advisor, eModa Showroom.
Taric is very experienced professional with a very strong background which includes corporate, startups and academic experiences. His backg ... round together with his burning desire to develop new business ideas makes him a great entrepreneur. We worked together in an innovative software project at Renova Energia to create a new way to monitor and control the maintenance of wind turbines. Taric was the Project Manager for the solution and was responsible to control the software engineer team and the budget assigned for the project. The project took around 12 months and Taric was able to demonstrate leadership skills and deliver the software solution within the time and budget available. We also conducted together an MBA course and during the program Taric was able to demonstrate strong communication skills.
Mario F. Sardinha Giovanni
They're my friends  •  CEO, Ledware Tecnologia and Co Founder, Mobility Energy.
He is able to take on challenges . Intelligent, experienced and solid management foundation , he is able to form a successful company and di ... rect it toward a sustainable growth.
Taric has innovative and applicable ideas regarding new business ventures that can bring new services to some niches of the market.
Felipe Riera Michelotti
They're my school  •  Senior Group Marketing Manager - Gums Brazil - Trident, Bubbaloo, Chiclets, Clorets, Mondelēz International.
Taric has a wide experience that he accumulated during his career and further polished on his MBA programme at IESE. He has very strong sell ... ing skills, ability to network and high energy to make things happen.
Carlos de Moura Cortes
They're my school  •  Global Manager - Bespoke Sales and Marketing, Rolls-Royce Motor Cars. Previously Senior Manager - Sales & Marketing BMW i, BMW Group.
Fantastic person, who takes risks on a measured way. Highly persuasive and driven, wanting to use his entrepreneurial path to make a mark i ... n the world.
Karina Brasil
We worked together  •  Consultora DHO/HR BP, Fibria. Previously Training and Development COE/HR BP Latin America South, Henkel.
Guilherme Gomes Figueiredo
They're my school  •  Strategy and Management Consultant, Advancy Brasil - Management Consulting. Previously Consultant, Hewlett Packard Enterprise.
Taric is tenacious, when he is engaged in a project he goes through the obstacles and he doesn't give up in the first trouble. We studied to ... gether in a MBA program and during the course I had the opportunity to know his entrepreneur skills
Arthur Zanetti, MBA
They're my school  •  CoFounder and Business Executive, CNEXT PLM. Previously Marketing & Development Manager, DPA Moldados.
He´s already a great entrepreneur, not only because his projects, but mostly because your spirit to transform the way some business models ... are conducted.
Felipe André Isoré Gutiérrez
We worked together  •  South America Committee Member, Energy Industries Council (EIC).
Taric is a very thoughtful person as he's always making sure his ideas are clearly developed and passed forward. Been an intelligent profess ... ional he can easily find the right arguments at the right circumstances which also helps him better identifying how the other parties will feel about certain conditions. Needless to tell how driven he is which has been proved over and over, more recently with the successful launching of extremely interesting and promising new ventures.
bruno solferini
They're my school  •  Co Facilitator, Programa Emerge and Member, Rede Ubuntu de EUpreendedorismo.
He has the abilities and the experience to be a great and successfull entrepreneur!
Douglas Ferraz
They're my current cofounder  •  Founder and Product Manager, ZTGraphics. Previously Consultant, Berners Consulting.
Taric is certainly one of the most motivated and persuasive people I've worked with
Érica Custódio Rolim
They're my school  •  Director Executive MBA Admission IESE Business School and ISE Business School, ISE Business School.
He is passion for creative knowledge, dynamic, multitask, intelligent and eager for new challenges.
Alexandre Rosaneli
We worked together  •  President of the Board, Askme | Live Marketing and Co Founder, EMPRESE.
Experienced processional with high quality processional historic.
Vicente Gomes
They're my friends  •  Sócio Fundador, Corall Consultoria and Conselheiro Fundador, Capitalismo Consciente Brasil.
He has done it before so I consider him already a great entrepreneur.
Alejandro Pelaez
They're my school  •  Director Sao Paulo (Brazil) Office at Procolombia, PROCOLOMBIA. Previously FDI Specialist in Brazil, PROCOLOMBIA.
To be an entrepreneur you need various skills. Perhaps, two that makes huge difference and define if you are born to be an entrepreneur are ... to be goal oriented and persistance. Taric has both skills.
Mauricio Goldstein
They're my friends  •  Sócio-consultor, Corall Consultoria. Previously Managing Partner, Pulsus Consulting Group.
Taric has a lot of corporate experience, that combined with his analytical skills, his communication ability and his drive to initiate a new ... endeavor give him the required foundations to be a great entrepreneur.
Marcelo Bertoli
They're my school  •  Co-Founder, Askme | Live Marketing and Co-Founder, Dreampass Experiences. Harvard grad. Harvard grad.
Taric is a great entrepreneur. I see him as a very result oriented and well connected person. He knows what is going on on the market e how ... to take advantage of that. One of the things I most admire on him are his inteligence and enthusiasm - wich are unique. This a young man who knows how turn ideas into to action - with results.
Henrique Repiso
We worked together  •  Executive Director - Marketing and New Business, Grupo CDI - Comunicação e Marketing. NYU grad.
He´s totally focused on results, quality and sustainable growth.
Henrique Baratella
They're my school  •  Sales Manager, Hosokawa / Dynamic Air. Previously Technical Sales Supervisor, Schenck Process.
He is good in communicating with people and can easily expose his thoughts, becoming really persuasive,
Mauro Benzi
They're my friends  •  Previously Managing Director, Zalix Brazil.
Well, Taric has a natural "hungry" to create and develop projects, companies and lead teamworks to achieve their goals.
Renato Feliz Augusto
They're my friends  •  Operations Director, Santa Helena Indústria de Alimentos S/A.
He is a self motivated pursuer of his objectives, passionate to serve other people's need and to sell his ideas.