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Gretchen Addi

Advisor San Francisco Bay Area, US

Business Lead, IDEO and Associate Partner, IDEO.

Business Lead, IDEO and Associate Partner, IDEO.

4 vouches

Involved In


The SCAN Foundation
Catalia Health


Co-Lead The Powerful Now April 2015 - present
Business Lead IDEO June 2012 - present
Associate Partner IDEO November 2007 - present
Location Lead IDEO San Francisco 2007 - June 2012
instructor California College of the Arts 2001 - 2009

Interested In

Markets of Interest
  • • Social Impact
  • • Healthcare
  • • Financial Services
  • • Smart Home
  • • Wearable Tech
  • • Media
  • • Education
  • • Events
  • • Wellness
  • • Content
  • • Lifelong Learning (outside of school)

You Should Know About Me

Key Accomplishments

Not completed yet

Vouches Received

Vouches Given

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Bruce Chernof
We worked together  •  President and CEO, The SCAN Foundation. Previously Director and Chief Medical Officer, Los Angeles County Department of Health Services.
Gretchen is one of those most thoughtful creative people I have had the opportunity to work with. She brings an incredible set of diverse p ... ersonal experiences to the table that result in really creative team building and problem-solving. She embodies the best of IDEO's human-centered design approach. Finally she is clear-eyed and results-oriented with many successful products and services launched under her leadership.
Richard Adler
We worked together  •  Board member, Institute for the Ages and Board Member, Bay Area for Clean Environment.
Gretchen deeply understands the process of user centered design and is passionate in applying it for projects in aging and other areas. I've ... learned a lot from her.
Marc Freedman
We worked together  •  CEO/Founder, Previously Visiting Scholar, 2014-2015, Stanford University.
Gretchen is a practical visionary--with a remarkable ability to understand what's on the horizon and to transform those insights into valuab ... le tools and products.
Susanne Stadler
We worked together  •  Co-Founder, At Home With Growing Old and Principal, Stadler Architecture.
Gretchen brings design thinking to every process. She is able to rephrase and focus problem statements that allow new solutions and new visi ... ons to emerge. She is an entrepreneur within IDEO, leading and evolving their domain on aging projects.

Jane Tight
We worked together  •  Executive Coach, Facilitator, Organizational Behavior Consultant with scaling start-ups, partnerships in Silicon Valley and Nairobi, Kenya.
Jane is quick to understand needs and develop an individual approach with each of her clients. She has a deep understanding of leadership st ... yles and gets results.

Nathan Waterhouse
We worked together  •  Managing Director, OI Engine: Open Innovation by IDEO and Board Member – OpenIDEO, IDEO.
Nathan is an innovative and passionate leader with start up experience and the skills to build a business.

Susanne Stadler
Co-Founder, At Home With Growing Old and Principal, Stadler Architecture.
Susanne's years of experience and passion for design and the aging space make her a strong entrepreneur.