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Mack Reed

Entrepreneur • Advisor Greater Los Angeles Area, US

Bold. Fast. Maker. I build extraordinary technology and content products on time and budget. Seasoned COO/CPO/CCO. Mobile/AR/VR and CSR.

Bold. Fast. Maker. I build extraordinary technology and content products on time and budget. Seasoned COO/CPO/CCO. Mobile/AR/VR and CSR.

followers
following
13 vouches

Primary Skillsets

  • Operations
  • UI/Design
  • Product
I have an idea, but I'm open to other ideas
Immediately

Primary Cofounder Skillsets

  • • Operations
  • • UI/Design
  • • Product

Involved In

Founder

Snapcious
F.8 Interactive

Advisor

Elated.io
Veebit.com

Side Projects

Heavy Glass Technologies
MackReed.co

Positions

Product Development Consultant MackReed.co December 2015 - present
Co Founder F.8 Interactive November 2011 - December 2015
Product/UX designer, Strategist, Innovations Director speakTECH January 2007 - March 2011
Consultant - Product & Community Development Metblogs.com January 2006 - September 2008
Founding Publisher LAVoice.org November 2002 - January 2007
Consultant - IA/UX speakTECH 2007 - 2007
Senior Computer Consultant / Digital Government Communications Manager USC Information Sciences Institute January 2002 - August 2005
Content Manager, Senior Producer Cox Interactive Media October 1997 - October 2001
Staff Writer, Columnist Los Angeles Times March 1990 - October 1997

Education

Brown University American Studies
Rhode Island School of Design Advanced photography
Xavier High School

Interested In

Cofounder With
  • • Growth
Markets of Interest
  • • Dating
  • • Media
  • • Music
  • • Social Impact
  • • Mobile
  • • Games
  • • Education
  • • Green
  • • Local
  • • Photos
  • • Transportation
  • • Content
  • • News
  • • Movies/Film
  • • Augmented Reality
  • • Virtual Reality

You Should Know About Me

Key Strengths

Branding • Project management • Content marketing • Business plan • Product Design • Graphic design • Product management • Agile development • Content strategy • Enterprise Apps • Game design • Marketing Communications • Marketing Strategy • Mobile App Design • Product Development • Product Market Fit • Product Marketing • Strategy • Team Building

Key Accomplishments

I created, designed and oversaw development & launch of Snapcious, a revolutionary embedded mobile marketing technology. I rode the California AIDS Ride - bicycling from San Francisco to Los Angeles - twice. I built an extraordinary musical art car for Burning Man. I won a tiny slice of two Pulitzer prizes for covering the Northridge Earthquake and Los Angeles Riots for the L.A. Times. But all of that pales in comparison to the fact that 25 years ago I managed to marry the love of my life and that I have spent part of the intervening time raising two wickedly smart, bafflingly funny and alarmingly good-hearted teenagers. I am proudest of this by far.

How I like to work with people As a Cofounder

I'm a firm believer in hard work, transparency, compassion, humility and immediate communication.

We have much to learn from each other, and if we live those values and practice them with our teammates as we grow, we'll inevitably succeed.

As an Advisor

Hands-on? I can help shape your product, strategy and communications with research, design, insights and and documentation at every level.

Hands-off? I'm happy to join a monthly call and sit quietly until asked for my .02 - though I might give you .03 if you're open to it.

If I join you, I'll be dedicated to building your vision - and flexible to your needs.

13
Vouches Received

6
Vouches Given

Think Mack is awesome?
Vouch for them.

Maarten Albarda
They're my advisor  •  Founder, MLA Consulting LLC Integrated Marketing Communications. Previously global marketer for agencies, The Coca-Cola Company and AB-InBev
Mack has a great right brain/left brain combination that helps him understand both the big picture as well as giving him ability to get the ... job done.
Nimrod Bar-Levin
We worked together  •  Co-founder, OnO Apps. Previously Assistant to the President, Keter Group.
He thinks only about the future. The past is merely a basis for a better future.
Aaron Sloman
We worked together at speakTECH  •  Co-Founder, Nimble Software Systems, Inc and Co-Founder, Communities for Cause and Chief Strategy Officer, Veebit.
Mack worked for my agency/consulting company, he's super smart, he was exposed to many large projects we had, he's great at understanding th ... e business side and mapping that to technology needs, .. Mack's super strong with Social, Enterprise 2.0 and the responsive app world
Terri Persico
We worked together  •  Founder, Veebit. Previously Director, Global Private Client Advisory, Geneva Global. University of California, Berkeley grad.
Mack is a rare professional, he brings tremendous vision and technical skill to the table as well the ability to communicate value effective ... ly and win-win scenarios for all involved. I have worked closely with Mack in my capacity as CEO of Veebit and he has been tremendously valuable in helping move our product and business strategy forward. Furthermore, I believe Mack to possess the highest level of integrity and would therefore vouch for him in any capacity, as an entrepreneur, partner or trusted advisor.
Greg Cohn
We worked together
Mack is passionate in his enthusiasm for his startup, and tenacious in his efforts to make it succeed, two qualities I admire very much in h ... im as an entrepreneur.
Guy Bendov
We worked together  •  co-founder and CEO, Side-kick Games. Previously Mentor, Microsoft - Israeli Accelerator.
Mack is always looking to create an amazing new experience for people to enjoy and help them grow
Yael Swerdlow
They're my current cofounder  •  Co-founder and CEO, Snapcious and Co-Founder with Illana Shoshan, Women's Empowerment Foundation. University of Southern California grad.
Mack is a great entrepreneur and a mensch
Steph Belsky
We worked together  •  Founder & Madame President., Think Lucid, LLC.. Previously Audience Development & Channel Marketing, Big Frame.
Mack is smart, analytical, and driven. He has a successful gaming company that he launched with his co-founder, Yael Swerdlow. He is not afr ... aid to take risks when he believes in a product or company or person. He appreciates open dialogues and listening to new ideas. His heart is in the right place and I have no doubt his projects will be a great success.
Liat Aaronson
They're my advisor  •  Business module curriculum development, MEET - Middle East Education through Technology. University of California, Berkeley grad.
He is multidisciplinary, talented and tenacious. He listens but has a keen sense of his own vision for his company. Great people skills and ... smart.
Mark Politi
MP Public Relations - PR, Licensing and Marketing for Startups, Technology, Entertainment, Product Launches, Company Launches and Brands.
james joseph
We worked together  •  Founder, Etouloo.
Mack has a strong moral character who treats others with courtesy and respect. His ability to communicate easily and eloquently demonstrate ... natural leadership skills. With great confidence, I can say Mack will effectively leverage a broad spectrum of resources to obtain the desired success.
John Amussen
They're my school  •  Chief Operating and Financial Officer, Milken Community High School. Previously Chief Financial Officer, Coalition for Engaged Education.
Mack has both a creative mind and the skills necessary to bring his visions to life. He knows his strengths and weaknesses, knows when to lo ... ok outside for help and when to forge ahead on his own, and is committed to continually learning more about his environment so he can succeed in it.
Jason DeFillippo
We worked together  •  Co-Host, Grumpy Old Geeks and Digital Media Producer, The Art of Charm.
Mack is tone of the most tenacious founders I've ever had the pleasure of working with.

Maarten Albarda
We worked together  •  Founder, MLA Consulting LLC Integrated Marketing Communications. Previously global marketer for agencies, The Coca-Cola Company and AB-InBev
Maarten brings decades of experience in big-brand marketing strategy to the table, leavened with tactical insight and an excellent collegial ... and entrepreneurial spirit.

Nimrod Bar-Levin

Nimrod will make an awesome entrepreneur.

Aaron Sloman
We worked together  •  Co-Founder, Nimble Software Systems, Inc and Co-Founder, Communities for Cause and Chief Strategy Officer, Veebit.
Aaron's history of highly successful entrepreneurship boils down to two core traits: Keen imagination and creative expertise. I've had the g ... reat pleasure and privilege of working with him on a number of startup projects - including Veebit and several at speakTECH - and I've always been impressed by his strong instinct for creating new and valuable technology, and always felt welcomed and respected by his collaborative spirit. He's a potent mix of left/right-brain inventor, persuasive intellect and technological innovator - and a truly decent human, to boot.

Dennis Wilen
We worked together  •  Co-Founder, POCHO.COM and Webmaster, LaloAlcaraz.com. University of Pennsylvania grad.
Dennis is the very soul of an entrepreneur - inspired, creative, resourceful, hardworking and tenacious as hell. I've known him for many yea ... rs through Web 405, the community of entrepreneurial souls that he created and has guided with an even hand, an open mind and a collaborative spirit. It was my great fortune to co-found POCHO with Dennis. He's comfortable in the uncertain, hardscrabble life of a startup, and he's a man alongside whom I'd gladly go to war again.

james joseph
They're my advisor  •  Founder, Etouloo.
In the months I've worked with James to build Elated, he has proven that he has what it takes to build an intelligent, expandable company ar ... ound a smart B2C platform. He is a relentlessly focused, transparent and compassionate entrepreneur, with a love for human-driven design and a sense for market fit as strong as his instinct for business strategy. Most importantly, James has a knack for recruiting smart people to his team and empowering them to do their best work. This - and his unswerving courage - will serve him well in the long haul to success.

Terri Persico
We worked together  •  Founder, Veebit. Previously Director, Global Private Client Advisory, Geneva Global. University of California, Berkeley grad.
Terri already possesses the three qualities required of (but rarely found together in) successful entrepreneurs: In our years of collaborati ... on she has shown an extraordinary vision for the potential of Veebit, a keen cross-disciplinary insight for spotting opportunities and pitfalls in the endlessly evolving marketplace, and an unshakeably cool-headed tenacity. To round out the package, Terri always arrives at decision points several steps ahead of the game - with sharp high-level focus intact, a clear and mature view of the options and the good humor it will take to navigate forward by the surest possible route to success. I have full confidence in her ability and integrity, and I truly enjoy working with her.