Big News: FounderDating is joining OneVest to build the largest community for entrepreneurs. Details here
Latest Notifications
You have no recent recommendations.
Name
Title
 
MiniBio
FOLLOW
Title
 Followers
FOLLOW TOPIC

Question goes here

1,300 Followers

  • Name
    Entrepreneur
  • Name
    Entrepreneur
  • Name
    Entrepreneur
  • Name
    Entrepreneur
  • Name
    Entrepreneur
  • Name
    Entrepreneur
  • Name
    Entrepreneur
  • Name
    Entrepreneur

Looking for a strategic partner, what would I expect and be careful about such partnership?

We have a website called powerpik.com, a b2c product promotion platform. As the website is new and doesnt have enough market reach, thought it would be better working with an ad agency as a strategic partner so their current clientele or big brand network would be very helpful for the website to reach out the market as desired. The partnering ad / marketing agency would benefit from the special partner (discounted) pricing etc, while the website itself will work on to sell the promotional services to other brand companies or ad agencies. There could be multiple strategic partners though.

In such scenario, what would I look forward in such strategic partnership with an ad / marketing agency? Any one had experience or any pitfalls in it? Would be greatly appreciated if you could share your experience and/or advice.

Thanks so much.

0 Replies

Join FounderDating to participate in the discussion
Nothing gets posted to LinkedIn and your information will not be shared.

Just a few more details please.

DO: Start a discussion, share a resource, or ask a question related to entrepreneurship.
DON'T: Post about prohibited topics such as recruiting, cofounder wanted, check out my product
or feedback on the FD site (you can send this to us directly info@founderdating.com).
See the Community Code of Conduct for more details.

Title

Give your question or discussion topic a great title, make it catchy and succinct.

Details

Make sure what you're about to say is specific and relevant - you'll get better responses.

Topics

Tag your discussion so you get more relevant responses.

Question goes here

1,300 Followers

  • Name
    Details
  • Name
    Details
  • Name
    Details
  • Name
    Details
  • Name
    Details
  • Name
    Details
  • Name
    Details
  • Name
    Details
Know someone who should answer this question? Enter their email below
Stay current and follow these discussion topics?