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To build Social Feed or Admin Panel ?

I am currently building an app using an API and it shows local items our customers would like to purchase.

My dilemma is whether to build a Social Feed to build (which will drive orders) or to build an Admin Panel where the businesses we work with can advertise (which will drive advertising revenue).

For the sake of time and limited bootstrap budgets, this decision has proven to be difficult for our team to be unanimous with a decision.

Any entrepreneur's been in this situation and/or can recommend based off experience?


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