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What skills do you look for in an advisor building a tech marketing campaign?

I'm a writer looking to move from one-off writing projects to using my skills as an IT trade press editor to design and refine complete drip campaigns. Any advice for how to get started/skills or alliances needed? Thanks.

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Mihir Korke
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Mihir Korke Entrepreneur • Advisor
Growth marketing and data science
You can start consulting startups on running their email marketing programs. I guess you are familiar with html and some email automation tools
Michael J Krivich, FACHE, PCM, MHA
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Director of Marketing & Sales Operations at Advantedge Healthcare Solutions
I think you need some focus and figure out what you like to do, and does that match up with market needs for lead nurturing campaignsand the content that goes with them. Focus on the industrysegment that you are very knowledgeableregarding, for example, healthcare IT. Then as you gain traction/clients you can branch out to otherIT industryverticals. Take some time to show how your experienceas an IT trade press editorgives you a competitive edge, media contacts that you can leverage for the media aspect of the inbound lead nurturingcampaigns. and valuable writing experience clients can leverage. It's not just about what you can do and the theskills, experience, and capabilites, but the overall value to bring to your clients. That is what will work. Once the door opens then you can always branch into other areas that clients needs assistance in. Hope this helps.
Missinn Aklo
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Missinn Aklo Entrepreneur
General Manager chez Miss In Paris Africa Sarl
I have started my new businessformore than a year andthe projections of revenues formy brandare estimatedat $3 million a year. I would like toexchange and know moreform other entrepreneursonhow to findsolid investorsto join my business to make it grow faster.
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