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What does your marketing stack look like?

There's no shortage of digital marketing tools out there - last count I read was at 2,000+ and growing.

What marketing tools do you use most often, and why?

9 Replies

Rod Austin
3
0
Rod Austin Advisor
CEO at dotmos, Digital Strategist & Marketing Consultant
The stack that we use for our startup clients most often includes:

Intercom - Helps with onboarding and retention
Hootsuite - Social post scheduling
Hotjar - Visitor tracking and surveys
Ninja Outreach - Targeted outreach for content marketing
Google Analytics
Mailchimp- affordable mass mailer with lots of integrations
Manish Koshal
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Manish Koshal Entrepreneur
Prop. of Second International
I am yet to launch my company. Digital marketing would come later on. If you could share the list of tools with me.
Nick van driel
1
0
Nick van driel Advisor
Online Marketer Focused On Funnels & Lead Generation

Hotjar.com - visitor tracking,surveys, heatmaps, visitor recording
Clickfunnels.com - for building out landing pages, funnels, sales pages, order forms and a lot more
Conversionfly.com - for tracking and ROI measurement
Geru.com for revenue forcasts

Similarweb.com - competitive analysis
Spyfu.com - same
Semrush.com - same

Perfectaudience.com - retargeting

I use a few more tools but this is what i mostly use on a weekly basis.
Mike Sikorski
1
0
Mike Sikorski Entrepreneur
CEO / Founder at Huggity
Lead Forensics (??250p/m) - visitor IP tracking, works really well for big brands and corporations

Live Chat -tawk.to

CampaignMonitor - newsletters / mail

insight.ly - CRM



Jody Osman
1
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Jody Osman Entrepreneur
Managing Director at Upfront Business Development
Good recommendations Rod. We've just signed up to intercom and a big fan. Great way to track and engage with our subscribers.
Similarweb great too for identifying target clients...

Built with is also really useful for understanding technology they use and Riffle for social insight.

We have developed our own tool - stayupstream.com to help identify and source marketing and digital decision makers and provide relevant insights to assist new biz.

We're currently reviewing email and automation tools. Have been using act-on but not working quite as we would have hoped so looking at options. Welcome any recommendations on this area in particular...




Jonsen Carmack
0
0
Jonsen Carmack Entrepreneur
Product Marketing Manager at Visage
We're having a lot of success with the following stack at Visage.co:
Jennifer Russell
0
0
Executive Coach, Speaker, Facilitator
For us it's
  • Ontraport.com (CRM, Contact Management, Mass Email Automation, List Segmentation, Affiliate Tracking, Shopping Cart, Opt-In Forms, Click Through Tracking)
  • Webinarjam (Webinars/Teleseminars)
  • Pipedrive (Sales tracking)
  • Optimizepress (Web page design/creation)....great for membership sites and modules/educational websites. I've also used wordpress themes and wix.com for different websites
  • Google Docs (Financial Tracking Spreadsheets, Team Collaboration)
  • Trello (Project Managment
  • Github (Managing software code updates/upgrades)
  • Skype (For daily chatting / offsite team managment / sales calls / fulfillment calls)
  • Zoom (fulfillment calls / video conference calls)
  • Facebook (advertising)
  • Google Analytics (Website Tracking)
  • PowerPoint / Photoshop (Image Design for Web Site Graphics)
  • iMovie (Videos)
  • Garage Band (Audio Editing of Interviews, Events, Appearances)
  • Camtasia (Screen Capture for demo videos)
  • Youtube & Vimeo (Video hosting)
  • Soundcloud (Audio file hosting)
  • vCita (Website widget that schedules and allows people to contact you live online)
  • Timetrade (Scheduling sales appointments)


Theresa Smith
0
0
Theresa Smith Entrepreneur
--
I used this Live chat service and its give me lots of success in business Liveadmins.
Maria Petra
0
0
Maria Petra Entrepreneur
HR Specialist – Adoriasoft
Thanks for brining up this topic! Really helpful!
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