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Suggestions for identifying app developers who might be potential customers

We're about to start up a small private beta for a service we've developed that will be (at least initially) targeted at iOS developers who create photo-centric apps. Short of just scrolling through the app store to identify good potential beta testers, I'm wondering if anybody has suggestions for places that photo-centric iOS developers might hang out? StackOverflow seems too broad - any other ideas? Or, more generally, what tactics have people used to better identify potential beta testers for a fairly focused product?

-ron

4 Replies

Michael Brill
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Michael Brill Entrepreneur
Technology startup exec focused on AI-driven products
What's wrong with your first idea of scrolling through app store and contacting 1:1. I have to believe that every one of them is going to be interested. If every business could identify their targets so easily, they'd be jumping for joy.
Lawrence I Lerner
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Lawrence I Lerner Entrepreneur • Advisor
Digitalization and Transformation Coach
Meetups.com is a great choice for finding focused audiences, especially in tech.
Michael Brill
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Michael Brill Entrepreneur
Technology startup exec focused on AI-driven products
Not sure what you do, but is there a free component you can put out there that uses your service? Throw it up on cocoacontrols, etc.
Ron Brinkmann
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Ron Brinkmann Entrepreneur
Founder at Precipice Labs
@Michael - yeah we've been doing some direct contacting of people we find on the app store but it's been surprisingly time-consuming. LOTS of non-replies (I suspect the contact info most app devs provide isn't something they check all that often) and it's clear that many apps are really sort of in maintenance mode, living off of SEO more than new-feature development. We also don't want apps that are TOO huge for the beta-test time period... make sure we can walk before we run :)

Cocoacontrols is a great suggestion - we have a much bigger framework we eventually want to put out for people to try but smaller components initially is a good idea.

@Josh - reached out to you separately via email.
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