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Mobile couponing budget?

Looking for some feedback that is at best a SWAG but hoping for an educated SWAG. I understand the correct answer is "it depends" but need some range of potential costs for 30k budget. This would be for mobile couponing (creative/campaign management/paid mobile search/etc) with SMS push, for a new product aimed at Moms 25-49 and young adults age 18-35.

Assumptions would be:
a) budgetary costs for single major metro, such as Dallas or Chicago
b) cost for national campaign
c) costs for additional SKUs, same target markets

Yes, I know..but any help to narrow down what is now a rough guess would be appreciated.

2 Replies

Monu kumar
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Monu kumar Entrepreneur
Co-founder CronJ
Hi Chris,

Can you please send me some more details on [removed to protect privacy]

thanks
Sean Roland
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Sean Roland Entrepreneur
I speak Product, Marketing, and Startups -- all with a strong consumer dialect.
Are you looking for potential costs or potential returns for a $30k investment? I'm happy to share + walk you though my couponing payout model, if you want to drop me an email - [removed to protect privacy].
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