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What are the most useful materials to improve your SEO knowledge?

This post was previously edited by a moderator.
I'm digging deep on SEO and I would like to know what are the best resources aside from SEOMOZ to learn details on keyword research, discovering links, managing outreach, and tracking. Doesn't have to be blogs, videos are great too.

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Michael Taus
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Michael Taus Entrepreneur • Advisor
Growth, Marketing and Business Development
Check out SEMrush and Raven
Katherine Chalmers
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Katherine Chalmers Entrepreneur
B2B software marketing executive
Neil Patel has a great SEO guide with a step by step action plan. Also the ClickMinded SEO course on Udemy is excellent.
Dana Todd
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Dana Todd Advisor
Interim CMO at SRVR, LLC
For reading material, I always recommend this book as a "primer": amazon.com/Truth-About-Search-Engine-Optimization/dp/[removed to protect privacy] (Rebecca Lieb, "The Truth about Search Ending Optimization"). It's a slim but powerful volume that helps you get a good overall foundation. Then for updates, technology and more immersive research, go to Marketingland.com and Clickz.com. You can find a glossary and other helpful info at the trade organization for search, SEMPO.org.

"The Art of SEO" is coming out with a new edition soon. It's a much thicker, more technical book if you want to really go deep.
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