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What are some best practices for Instagram marketing?

I run a user-curated photography blog and I recently started an Instagram account to promote my site. Aside from trending hashtag use in a specified category, I feel like there have to be other methods of marketing that will attract followers and generate interest. Any thoughts?

Discuss.

4 Replies

Cecilia Domenighini
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Marketing
Drew, there is a similar question on FounderDatinghere
Jason Malki
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Jason Malki Entrepreneur
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Especially early on, a good technique is to follow similar accounts to help grow your following.

Start by searching a relevant hashtag and then click through the picture to the profile and follow the account. A lot of them will reciprocate. You should follow at least 50-100 accounts per day.

Jason Malki
Founder
JMalkiConsulting@gmail.com
Drew Palmer
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Drew Palmer Entrepreneur
Digital Art Director & Creative Consultant
Thanks, Jason! I've been doing that, just not to the extent that I probably need to. My biggest concern is attracting a very specific target audience, so I like the idea of targeting specific hashtags or keywords and following them to specified users.

Thanks again.
DELETE ME
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DELETE ME Entrepreneur
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Drew, we are building an Instagram targeting platform that will allow you to segment/cull users with incredible accuracy, more than a regular search will provide.

for example...Show me ALL users who:

follow NIKE
follow RunningMagazine
who live in NYC
who have "Runner" in their bio
who posted #runner
who have 2x the followers they are following ( ie influencers )

want to betatest this when it comes out?

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